Pickering’s Gin, leading Scottish gin brand, has signed DeVries Global to promote its Gin Baubles this Christmas following a competitive pitch. The Pickering’s Gin-filled Christmas baubles sold out within minutes of being released in 2016, and the news of the novelty product broke the internet. Faced with a slew of copycats in its third year, […]
The majority of companies will change their brand protection strategies to cover new cybersecurity and fraud threats in the next year, according to new research by MarkMonitor, the world leader in enterprise brand protection. In addition, 72% said that brand protection is gaining attention across their organisation as a result of online threats. The research […]
A leading Manchester-based global healthcare communications specialist is investing £500K into the launch of a new clinical trial recruitment agency. Havas Lynx Group, which employs 350 people at offices in Princess Street and Kings Cross in London, has created Havas Lynx Faze to address the growing trial patient recruitment challenge, whereby 80 percent of studies […]
Global partnerships and activation agency Wasserman will work with the ATP to transform The O2 in London into the biggest indoor tennis tournament in the world for November’s Nitto ATP Finals. This will be the tenth year that Wasserman has worked with the ATP on the tournament in London. Wasserman’s remit is to manage the […]
New York brand design agency Vault49 has appointed Spencer Ryan as Creative Services Director. Ryan leaves her previous role as Creative Services Manager with JKR where she played a key role in building a team of 15 to 80 in just four years. This extensive experience will help drive Vault49 into its next stage of […]
Jose Cuervo celebrated Day of the Dead, the iconic Mexican holiday, with a different kind of LIVE chat show – featuring a host and guests from the spirit world. The entertaining new show was broadcast LIVE on the Jose Cuervo global Facebook page featuring an eclectic cast of marionette Calacas (skeletons). ‘Live from the Other […]
The Montreal Children’s Hospital Foundation just unveiled its new brand image, created by Cossette. The Foundation’s three pillars are at the essence of the new identity—Heal. Love. Bond. Three little words that mean a lot for sick children and their families. Three big words at the heart of the work being done at the Montreal Children’s […]
 The Real Kashmir Football Club (RKFC) is celebrating its entry to India’s I-League – the biggest professional football league in the country – with the launch of a moving new film called #TheRealKashmir, created by Cheil WW India. The film is a continuation of RKFC’s recent partnership with . The ad is narrated by […]
ELOQUII launches its exclusive collection of holiday dresses and separates with designer Jason Wu. In tandem with the collection launch, the brand, a trend-driven retailer for sizes 14+, and noted designer debuts their holiday campaign video. Directed by Vincent Peone, the film features model and body activist Paloma Elsesser. Under the direction of Vogue’s […]
Shopping centre owner intu has launched a new Christmas advert showing how its retailers come to the rescue in the search for impossible festive gifts. The 30-second film, named ‘The impossible gift’, tells the story of a duckling too young to fly who is finally able to soar into the clouds on Christmas morning, thanks […]