Most Ukrainians prefer to watch football alone. With the UEFA Champions League Final coming to Kiev, WE ARE Pi and Heineken set out to change this by ‘scientifically’ proving that sharing the drama, and a load of Heineken beer together, is much more fun. The film, which launched in Ukraine, is WE ARE Pi’s […]
Rovio Entertainment, in partnership with its licensing and brand management agency, Evolution, has unveiled a sweeping program of premier licensing partnerships in North America for its flagship Angry Birds franchise. This extensive line-up of new, renewed and ongoing deals, uniting a diverse array of retail product manufacturers and categories, represents the next step forward for […]
After months of rumours, Indonesian ride-sharing platform Go-Jek has announced plans to expand its operations into four new Asian markets as part of a US$500 million investment and growth strategy. The new markets are Singapore, Vietnam, Thailand and the Philippines, which the company says in a statement it will enter “within the next few months”. […]
Slack, a collaboration hub for the modern workplace, in line with its first ever developer conference, Spec, will be announcing a range of new features, revealing the latest Slack Fund investments, as well as unveiling the fastest growing app integrations across the UK. The fastest growing app integration for Slack users, in UK in 2018, […]
The 9th of May 2018 went down in history books as among the most significant days in the history of Malaysia. As the nation concluded the election period with the swearing-in of its seventh prime minister on 10th May, eCommerce platforms experienced a significant dip in online traffic as Malaysians were focused on the elections […]
Titsey Brewing Co, a micro-brewery located on the Titsey Estate in Surrey, has launched with a collection of three unique beers, with brand identity and packaging design by PB Creative. Inspired by the history and heritage of the Titsey Estate, Titsey Brewing Co has produced a light and fresh IPA called Leveson Buck, a Gower […]
Luxury designer eyewear brand DITA, release the next in their series of content films for their platform DITAWorld with ‘DUALITY’. Directed by Emmanuel Adjei and starring Iranian-Dutch singer, songwriter and producer, Sevdaliza the two-minute online film pushes the boundaries of art and commercial for the brand. The DITAworld platform brings the inspirations and aspirations […]
illy, a global leader in high-quality, sustainably sourced coffee, has brought its new international advertising campaign to North America that features, and is inspired by the art of the world’s most beloved tenor Andrea Bocelli. With Bocelli as muse, and now illy’s central brand ambassador, the campaign celebrates and illustrates a mutual belief that creating […]
Automotive Marketing: How digital dealerships overtake the competition is the newly released whitepaper from digital marketing agency, Kagool. The paper offers a step-by-step guide to some of the current digital challenges the car dealership industry is facing. Like many industries, automotive is seeing the change in consumer behaviour. Those that choose to embrace the shift […]
SDL, a leader in global content management, translation and digital experience, launches a report looking at the way millennials want to engage with brands, and the value they place on instant access to technical product-related content throughout the customer buying experience. The SDL report, ‘Making Your Content Connect with the Next Generation,’ found that 41% […]