Creative branding and communications agency Our Design Agency (ODA) reveals a bold design and strategy for Brighton Gin’s latest Pride Limited Edition, inspired by this year’s Brighton Pride theme – Colour My World. The design features the eight colours from the original Pride flag commissioned by politician and activist Harvey Milk and devised by artist […]
After the World Cup game between Sweden and Germany on June 23, Swedish soccer player Jimmy Durmaz was exposed to a massive wave of race hate on social media. To make a clear statement against this abusive behaviour, the Swedish insurance agency Länsförsäkringar decided to launch a Nasty Filter app – a service that turns […]
It’s been 70 years since a British dignitary let alone British Royalty has visited in Israel. By Israeli standards this is a wonderful opportunity for celebration and an even better one for brands to give the young prince a royal welcome ‘Israeli style’. That is why , Israel’s largest drugstore chain, working together with BBR […]
Global creative agency, Imagination, reveals the 10 most effective live brand experiences in its first Connected Experiences Index. Created in collaboration with global Social Intelligence platform Synthesio, the Index is compiled from the winning entries of the 2017 Campaign Event Awards, Cannes Lions events category, D&AD events category and The Drum Event Awards, and […]
Dentsu Aegis Network is expanding its operations in the Middle East and North Africa (MENA) with the launch of a new office for Merkle, a leading technology-enabled, data-driven performance marketing agency. In MENA, Merkle will be led by Rudy Banholzer, formerly the managing director of full-service social media agency Your Social prior to its acquisition […]
Craft Spain has appointed Alireza Mohammadian as their new Client Operations Director to lead the agency’s production services and contribute towards improving quality and efficiencies. Alireza is versed in developing and commercializing projects for local and international clients based on his 18 years multidisciplinary experience gained at both agencies as well as advertising companies. His […]
It’s 10 April 2018 and a nervous Mark Zuckerberg, founder of Facebook, stands before the US Congress. It’s the turn of 84-year-old US senator and Republican high-tech task force chair Orrin Hatch to ask the questions. Facebook is at the centre of a scandal after it was revealed that Cambridge Analytica, a British data firm hired […]
B&B Studio has refreshed the packaging for Pip & Nut, the UK’s fastest growing all-natural nut butter brand, created by the agency back in 2015. The new look rolls out across the range from this month, and uses bolder iconography and pops of colour to create greater product differentiation across a growing range of innovative […]
Furniture brand Neptune is among the first advertisers in the UK to pioneer the first commercial use of Pinterest’s new Pincodes through a print and digital campaign in partnership with lifestyle publication Livingetc, combining advertorial, product placement and social. The campaign, created by the newly branded TI Media (formerly Time Inc. UK), involves Neptune’s sponsored […]
Procter & Gamble (P&G)’s Safeguard, a brand with a rich heritage of providing long-lasting protection for families, has recently launched a new campaign called “Pabaon Sa Buhay” (Protection for life)– reinforcing the brand’s belief that the lessons learnt at home have the ability to shape and protect a child for life. Created for P&G […]