World Animal Protection & Supersolid look to save global marine life with new mobile game partnership

World Animal Protection & Supersolid look to save global marine life with new mobile game partnership

Global animal charity, World Animal Protection and London-based mobile game developer, Supersolid have joined forces this World Oceans Day (June 8), to help protect animals in our oceans. The partnership will raise awareness of the global problem and the existing solutions to ghost gear – lost or abandoned fishing equipment that equates to 10% of […]

Cashing in on the cute factor; is a ‘Puggerfly’ a step too far?

Cashing in on the cute factor; is a ‘Puggerfly’ a step too far?

 Brands and marketing execs are coming under fire for using animals in advertising, particularly fashionable flat-faced dogs like Pugs, Frenchies and English Bulldogs. Heinz, Costa, Comic Relief, HSBC and most recently Three UK with their Snapchat ‘Puggerfly’ have attracted criticism for using these breeds in their ad campaigns. Many claim they’re adding to the […]

BrandOpus Provides Fresh Branding For Davidstow

BrandOpus Provides Fresh Branding For Davidstow

Cornish cheddar cheese brand Davidstow has recently undergone an identity and packaging redesign with the help of strategic brand design agency, BrandOpus. For over 60 years Davidstow Cheddar has been made with exacting care in the Cornish village from which it takes its name. Using only local milk from a dedicated pool of West Country farms […]

Tug boosts its creative and media offering with newly appointed Global Chief Creative Officer, Trefor Thomas

Tug boosts its creative and media offering with newly appointed Global Chief Creative Officer, Trefor Thomas

Tug, the international Digital Performance Marketing agency, announced the appointment of Trefor ‘Tom’ Thomas to the role of Global Chief Creative Officer, reporting into Nick Beck, Tug Founder and CEO. Thomas is another key hire for Tug who have been aggressively expanding the team in 2018, including Eoin O’Neill’s promotion to CTO, where he is focusing […]

Barefoot Proximity broadens senior talent line-up

Barefoot Proximity broadens senior talent line-up

Barefoot Proximity, the Cincinnati office within the Proximity network, has announced two senior appointments to support its business transformation within North America. Margarita Fitzpatrick joins as Vice President, Client Partnership and Liz Martin joins as Senior Vice President, Global Digital Client Services lead. Both will start immediately and will report directly into Barefoot Proximity CEO, […]

Mattie Yaco returns to AKQA as Director of Production

Mattie Yaco returns to AKQA as Director of Production

Mattie Yaco has returned to AKQA as Director of Production, based in the DC studio and will oversee the entire project management department. Mattie will report directly to Rachel Barek, General Manager and will join the leadership team. Mattie has over 10 years of extensive digital experience as a client partner, and team leader envisioning, […]

Spotify Named Cannes Lions Media Brand of the Year 2018

Spotify Named Cannes Lions Media Brand of the Year 2018

The Cannes Lions International Festival of Creativity announced that Spotify will be honoured at the annual Festival as the 2018 Media Brand of the Year. Daniel Ek, co-founder, Chairman and Chief Executive Officer, will accept the award on behalf of Spotify and its more than 3000 employees around the world at a ceremony on Wednesday, […]

VML Taps R/GA’s Client Services Director for Head of Client Engagement Role

VML Taps R/GA’s Client Services Director for Head of Client Engagement Role

WPP’s VML London is evolving and expanding with the appointment of R/GA London’s client services director, Marcus Keith, for a newly created head of client engagement role. As head of client engagement, Keith will take responsibility for best practices across the agency’s client roster, including Colgate-Palmolive, PepsiCo, Ford, Nestlé, Bridgestone and the International Olympic Committee. […]