Marriott Rewards kick-off 3,000,000 points giveaway in the lead up to Super Bowl LII

Marriott Rewards kick-off 3,000,000 points giveaway in the lead up to Super Bowl LII

In a world where loyalty programmes are often transactional and perfunctory in nature, ignis were briefed to support the Marriott Rewards programme and communicate its unique ‘Moments’ offering. ignis were tasked with demonstrating that the Marriott Rewards loyalty programme offers much more in addition to hotel stays. Members are given the opportunity to put their […]

Kathrin Guethoff, Global Executive Creative Director Serviceplan, steps up to Creative Board

Kathrin Guethoff, Global Executive Creative Director Serviceplan, steps up to Creative Board

Serviceplan Group is happy to announce that Kathrin Guethoff, who was Serviceplan China’s Chief Creative Officer for four and a half years, has now joined its Creative Board. Guethoff will bring to the Creative Board 19 years of experience in the advertising industry in Europe and Asia, and award-winning creativity. She has won awards at […]

Armadillo CRM Announces Management Buy-Out

Armadillo CRM Announces Management Buy-Out

Armadillo CRM, the CRM specialist agency which works with brands such as McDonald’s, hotels.com and Disney, announces a management buy-out of the business. Chief executive officer, James Ray, executive chairman, Chris Thurling, and chief financial officer, Andy Brown all take a stake in the company in its 25th anniversary year. Based in Bath and with […]

Imago Techmedia Appoints Lee De La Rue Browne as Group Commercial Director

Imago Techmedia Appoints Lee De La Rue Browne as Group Commercial Director

Imago Techmedia announces the appointment of Lee De La Rue Browne as the Group’s new Commercial Director, from February 26 2018. Imago, which offers lead generation services to technology vendors via ten leading events and lead fulfilment services globally via Qualifia, has already enjoyed extensive growth since its acquisition by Clarion Events in 2015. With […]

Pentland Brands to grow in-house talent and agency resource

Pentland Brands to grow in-house talent and agency resource

Pentland Brands, the company behind global brand names such as Speedo, Ellesse, Canterbury, Boxfresh, Mitre and Berghaus, announced a major drive to bolster its marketing, digital and creative resources. It will see a major recruitment drive across the group’s London, Nottingham and Sunderland offices. Sean Hastings, Global Marketing Director for Pentland Brands, says: “We’re looking to accelerate the growth of our current […]

Wahoo announces sponsorship of Sniper Cycling

Wahoo announces sponsorship of Sniper Cycling

Wahoo, a leader in connected fitness devices, announced it will be supporting Sniper Cycling, consisting of the Belgian Crelan Charles Cyclocross team and Veranda’s Willems-Crelan-Charles road cycling team led by two-time Cyclocross World Champion Wout van Aert. The team has selected three key products from Wahoo’s ecosystem to support their training and racing efforts: the […]

Lidl UK Launches AI Wine ChatBot Giving Customers Expert Wine Knowledge & Recommendations

Lidl UK Launches AI Wine ChatBot Giving Customers Expert Wine Knowledge & Recommendations

Lidl, the UK’s seventh largest retailer, has launched its first fully-automated, AI-powered, Facebook Messenger chatbot to help UK customers select the best wine whatever the meal or moment. Users simply type in a wine question and voilà, the answer appears! Lidl’s new chatbot – named Margot – will perform the role of shoppers’ virtual wine […]