Movember UK appoint MATTA to help support 2015’s campaign

Movember UK appoint MATTA to help support 2015’s campaign

Creative agency, MATTA, have been appointed by Movember UK to help support 2015’s Movember campaign as it continues to raise money and awareness for men’s health issues. MATTA will drive support of the campaign goals and strategy, as well as implement advertising, digital and social campaigns in the UK and Europe. This year will also […]

Google Launches App to Aid with European Refugee Crisis

Google Launches App to Aid with European Refugee Crisis

The refugee crisis currently occurring in Europe, the Middle East and north Africa is the worst in 60 years, with more than 11m migrants and refugees fleeing war-torn nations in the hope of finding safety, shelter and a new life. However, one change that has made life a little easier for migrants is the proliferation […]

Etihad Airways Invests in Adobe to Power Digital Excellence

Etihad Airways Invests in Adobe to Power Digital Excellence

Etihad Airways, the national airline of the United Arab Emirates, has announced a new strategic partnership with global technology leader, Adobe. The partnership will see the roll-out of a range of world-class cloud solutions across Etihad Airways businesses and Etihad Airways Partners. The partnership is an enabler of the aviation group’s strategic vision to offer […]

‘Spectre’ promo hits Snapchat for 24 Hours at midnight on October 25

‘Spectre’ promo hits Snapchat for 24 Hours at midnight on October 25

A first-of-its-kind, 24-hour Snapchat channel devoted entirely to the new James Bond entry Spectre went live at midnight on October 25, giving worldwide markets access to behind-the-scenes content, cast messages, photos like those above and more throughout Monday, October 26. The Spectre Edition Discover Channel is the social media platform’s first Discover channel created specifically […]

Derren Brown announces world’s first psychological theme park ‘experience’ for Thorpe Park

Derren Brown announces world’s first psychological theme park ‘experience’ for Thorpe Park

Derren Brown, the acclaimed British maestro of mind control, has announced details of a unique partnership with Thorpe Park Resort, to create the world’s first fully immersive psychological attraction for a theme park. The star, who is best known for his mind blowing TV specials and interactive stage shows, has become synonymous with the art […]

Movember prepares to kick off with three videos that highlight the perks of a moustache

Movember prepares to kick off with three videos that highlight the perks of a moustache

The Movember Foundation has launched a humorous campaign to generate excitement for its upcoming annual moustache challenge, which aims to raise awareness around men’s health issues. Created by Sid Lee’s LA office, the three tongue-in-cheek videos show the incredible feats that can be accomplished with the growth of a moustache. In Comedic Geniuses (above), a […]

East Midlands Trains keep customers on-track with new data-driven campaign developed by LIDA

East Midlands Trains keep customers on-track with new data-driven campaign developed by LIDA

Digital and direct marketing specialist, LIDA, has created a data-driven email campaign for East Midlands Trains aimed at providing customers with real-time and geo-targeted information on how long it takes to drive from their nearest station to London St Pancras. Tasked with communicating that travelling by train is primarily quicker than driving, the agency has […]