Bally, the Swiss luxury brand established in 1851, has this week launched a hyper targeted advertising campaign to promote its latest collections to Chinese and Russian travellers as they travel to London. Devised by PSI and Zenith, the campaign creates a global “travel corridor” in partnership with BA Media that will reach travellers at multiple […]
In Autumn 2017 Serviceplan Campaign International in partnership with BMW conceived a new identity for the luxury segment of BMW in the form of ‘Bayerische Motoren Werke’, a long-term branding for luxury automobiles of the brand, and the high-end services offered to their customers. THE 8 is the first model from BMW’s new luxury […]
bigdog, the integrated advertising and marketing agency, launches a new campaign for The Entertainer, the fastest growing family-owned high street retailer in the UK. The Little Festive Moments campaign kicks off with 5’, 10’ and 15’ second idents on ITV’s flagship breakfast programme, This Morning. Running for eight weeks, the creative features a series of […]
Humanity & Inclusion (HI), in partnership with Herezie Group, have launched an awareness campaign on access to school for children with disabilities, with the participation of its global ambassador, Neymar Jr. The goal of HI’s latest Teacher Kids campaign supported by Neymar Jr. is to shed light on the talents of every child with disabilities and what […]
Flexiseq, the award-winning, drug-free, osteoarthritis gel and former Strictly Come Dancing judge, Len Goodman, are hoping to encourage a nation experiencing joint pain and stiffness to get moving, in a bid to combat the debilitating effects of arthritis. The #LetsGetMoving campaign by Dirt & Glory, is designed to educate, empower and encourage the UK to […]
O2 and the NSPCC have launched a quiz pitting the digital knowledge of parents’ vs kids to encourage families to have conversations about their online activity and help to bridge the generational language gap. The need for the game, created by VCCP and available on Amazon Alexa, is highlighted by research commissioned by the partnership showing nearly […]
Clothing and accessories retailer Gap, along with their creative agency Yard NYC, have unveiled their latest holiday campaign starring Grammy Award-nominated R&B artist and songwriter Leon Bridges. As a continuation of a larger “Meet Me in the Gap” campaign, which originally brought Cher and Future together amongst other diverse talent to show what’s possible […]
If one of the most touched and photographed breasts in the world suddenly developed a lump, would anyone notice? That was the key question asked by leading Irish cancer charity, the Marie Keating Foundation, and creative agency ROTHCO | Accenture Interactive, as part of their arresting new campaign, ‘Take Notice’, for Breast Cancer Awareness […]
Creative agency Recipe has created new work in its long-running ‘suspense’ campaign for to support the launch of 888casino’s new platform which offers hundreds of new games and a faster, more reliable experience to players. The new site is powered by a brand new gaming platform and web application with a mobile-first approach to the […]
TMW Unlimited is behind a new series of ads for Virgin Trains which highlights the small things that make journeys on the network so enjoyable. There are four 15-second ads in the campaign, each showing passengers getting a little carried away about some aspect of Virgin Trains’ service – before they snap back to reality. […]