Recipe has been appointed lead creative agency for Kingsmill by Allied Bakeries. The agency will be working with Kingsmill on brand strategy across the portfolio leading to creation of TV, Print, OOH and Social campaigns for the brand range. Toby Evea, Business Director at Recipe said, “Kingsmill is one of Britain’s most shopped brands and a […]
Leading regional property company, Bruntwood has appointed WPP powerhouse agency MediaCom North to drive through the next phase of its customer-centric business strategy and to bolster its digital capabilities. Code Computerlove and Mediacom, part of WPP’s Mediacom North group, collectively won a three-way pitch to partner with the £116m turnover business for its forthcoming digital transformation programme. The group […]
Laura Muse has joined VCCP as Creative Director. She joins from Now where she was Creative Director, having joined from Creature of London where she was Senior Creative. Highlights of her career have included working on Anchor and Carling, making the party political broadcast for the Green Party, which was described as “lit” and growing the […]
London post production company Nomad has expanded its capabilities into colour as it welcomes Felipe Szulc to its growing team. Hailing from Brazil, Felipe initially began his career as Assistant Art Director at a design agency in Sao Paulo. After foraying into motion graphics and post production during this time, he developed a passion for […]
Global Digital Agency Isobar has published a ‘XR playbook’, a guide to help marketers leverage XR to support creative experiences and drive business growth. It looks at the history of technology and shares Isobar’s view of the XR landscape and the opportunities that the technology has for marketers. It also discusses the role of human-insight […]
HSBC UK has retained TMW Unlimited as BTL agency of record, with the agency beating Wunderman Thompson and McCann Central at the final stage of a competitive pitch that began in June. Six agencies were involved in an earlier stage of the process. The renewed partnership will see TMW Unlimited continue to manage customer engagement […]
Sustainability charity Global Action Plan has appointed Quiet Storm to its advertising account with a brief to empower young people to challenge consumerism. The ‘Get Real’ campaign will call out the forces that drive hyper-consumerism and expose the marketing techniques used to make young people believe they will be happier by focusing on looks, likes […]
Vanguard, one of the world’s largest and most respected investment firms with more than 20 million investors globally, has appointed AML Group as its lead creative agency across Europe for both B2B and direct to consumer audiences. Appointed following a competitive four-way pitch handled by Vanguard’s Head of Marketing, Europe, Laura Curtis and her team, […]
McCann Copenhagen has appointed Murat Zubcevic to head McCann Health Nordics to support the growth of McCann Health in the region and join the regional McCann leadership team. Zubcevic has over 15 years of experience working both on the agency and client sides in healthcare marketing, branding and communications, including digital, and has a track […]
Heal’s, the iconic contemporary furniture and homewares retailer, has named ELVIS as its lead creative agency in the UK. The appointment follows a five-way competitive pitch. ELVIS will now partner with Heal’s to develop and execute a creative approach in order to build brand awareness amongst its cosmopolitan and design-conscious target audience. The new work […]