LIDA launches Yellowplanner toolkit to help Marketers get ready for Brexit

- Created in response to widespread uncertainty around Brexit and its consequences - Toolkit features three proprietary products to help brands devise and implement an effective Brexit customer communications strategy

LIDA launches Yellowplanner toolkit to help Marketers get ready for Brexit

Customer agency LIDA, part of M&C Saatchi Group, has announced the launch of a new toolkit to help marketers prepare for Brexit. In response to widespread uncertainty around Brexit and its consequences, LIDA has developed Yellowplanner, a set of proprietary tools designed to help brands devise and implement an effective Brexit customer communications strategy. The […]

Bluebeam launches international ad campaign with Reed Words and SomeOne

Bluebeam launches international ad campaign with Reed Words and SomeOne

Building on US success Bluebeam Revu lets construction project partners markup, track and collaborate on the same PDF plan. From anywhere, and in real time.  With Revu, users can finish tasks 70% faster and with 90% more accuracy than traditional pen-and-paper workflows. Bluebeam Revu is already dominant in the US, where it’s used and trusted […]

Budweiser Budvar Appoints UNTOLD As Global Digital Agency

Budweiser Budvar Appoints UNTOLD As Global Digital Agency

Iconic beer brand, Budweiser Budvar, has appointed Yorkshire-based content marketing and brand storytelling specialists, UNTOLD, as its new global digital agency. The international tender process saw six agencies competing to become the 125-year-old Czech brand’s lead agency with responsibility for creating and delivering a fresh digital brand strategy, new global websites and an ongoing, multi-platform […]

Marking National Inclusion Week, Ogilvy UK Re-Launches Suite of Rebranded Internal Networks

Renewed internal networks include the official launch of Ogilvy ReWired, a network dedicated to diverse minds, a first for an agency in the UK

Marking National Inclusion Week, Ogilvy UK Re-Launches Suite of Rebranded Internal Networks

Ogilvy UK is recognising National Inclusion Week 2019, by reinvigorating and relaunching its internal networks. Dedicated to creating a truly inclusive culture within the agency, it also launches a new network dedicated to diverse minds, Ogilvy ReWired.  As the needs of the agency’s people and the industry evolve, the networks have evolved to reflect these […]

Corona Exhibits Iconic Artworks Made With Plastic Collected From Brazil’s Biggest City Rivers

Created by Soko Agency and made by famous Brazilianartist Eduardo Srurr, the artworks will be later auctioned to provoke thoughts about what legacy we want to leave the planet

Corona Exhibits Iconic Artworks Made With Plastic Collected From Brazil’s Biggest City Rivers

Corona beer, together with Parley For The Oceans, took a big step in its project to generate awareness about marine plastic pollution: an open-air gallery in the Paulista Avenue area with reproductions of public-domain artworks made by artist and activist Eduardo Srur. The pieces were later made available for auction.  With the motto “What legacy […]

Durex Hails The Joy Of Foreplay In Playful Pleasure Gels Campaign

-New work from Havas London aims to break the stigma around lubrication and challenge the myth that only penetrative sex is good sex-

Durex, the world’s #1 sexual wellbeing brand1, has today launched a playful, pro-foreplay marketing campaign for its Pleasure Gels lube collection. Foreplay Forever, which runs across multiple European markets, aims to normalise lube usage for pleasure – not just for problems – while simultaneously busting the myth that only penetrative sex is good sex.   Two-thirds […]

McCann Worldgroup and Cigna inspires the world to see stress differently

McCann Worldgroup and Cigna inspires the world to see stress differently

McCann Worldgroup has partnered with Cigna International Markets in their latest initiative, which is helping the world see stress differently. The Stress Visualisation Experience was unveiled at a global launch event in London, which took place on Thursday 19 September. The first-of-its-kind technology visualises the physical signs of stress in the body and mind in […]