Steel Warriors, the charity that melts down knives taken off of London’s streets and recycles the steel to build outdoor gyms has appointed Lucky Generals to build its brand and drive further funding. The agency will be briefed with creating an awareness campaign that will not only drive fame for the cause but will also […]
In recent years, analysis of how our screen habits affect our lives has sparked fierce debate, as well as becoming a popular topic of conversation that most of us can relate to. This year, a simple box that your friends and family can park – and leave – their mobile phones in has been named […]
RAPP UK and Virgin Media create ‘Now That’s Christmas-ing’ campaign, 25 days of giveaways from across the Virgin family, all exclusively for Virgin Media’s customers.
VM_XMAS_MAIN_LAUNCH_57sec_ONLINE_MASTER_NO_SUBTITLES from Virgin Media on Vimeo. As part of its unlimited offering, Virgin Media has partnered with Virgin’s family brands to celebrate and reward its customers this Christmas with unlimited generosity. The integrated digital campaign created by RAPP UK will see Virgin Media offer its customers a daily grand prize for one lucky winner and numerous […]
Today’s society faces superabundance of visual stimuli of all sorts. Being overflown with colors and pictures, people can’t keep track of their emotions anymore. Vladimir Vaskevich – an entrepreneur and couch – has created a unique project called “Trip in the dark”. He conducts excursions around the city, and they are unusual in both content […]
For its 60th anniversary, Carrefour retraces 60 years of French family Christmases and pays tribute to its customers through a TV film broadcast. Carrefour also reminds the initiatives they are putting in place for food quality.
In this 90-second film, Carrefour celebrates the traditional Christmas Eve dinner with the family, and thus shows the evolution of consumption habits from the 1960s to the present day. With Françoise Hardy’s song “Gli Altri” playing in the background, the script plunges the audience into a societal and family setting where we follow the evolution of ways […]
• New campaign features a 60” TV ad, showcasing a selection of the hand-picked hotels from newly launched easyJet holidays • The TV spot debuts on Channel 4 (Friday 29 November) during Gogglebox at 21:45pm - and kicks off a fully integrated easyJet holidays campaign
easyJet holidays tonight reveals its debut UK TV advert as part of a multi-million pound marketing and digital campaign to launch the new business, which is aimed at shaking up the sector – featuring flexible holidays with no minimum stay, handpicked quality hotels across Europe and more weekend flights to get you there. Building on […]
Appointed Creative Agency of Record
The & Partnership London has been appointed as NatWest’s Creative Agency of Record. After a short process with roster agencies during the summer, The & Partnership were appointed to lead on 2020 activity. We’ve loved the passion, enthusiasm and energy with which they’ve approached this brief so it makes sense to continue this partnership and […]
Mid-Day is an iconic tabloid of Mumbai with a legacy that expands over a period of 4 decades. Mumbai’s very own newspaper, Mid-Day has a very loyal reader base across the city. Keeping the Sunday readers in mind, recently Mid-Day revamped the content of its Sunday edition.
“Sunday mid-day is traditionally known for its curated ideas and quality of writing. The thrust is on leisure reading and hand-picked feature articles spanning everything from pop- and sub-culture, to food and drink, health, heritage revival, fashion and technology, sport, the arts and entertainment. News is of course, our mainstay, and we don’t compromise there. So, […]
The LTA is conducting a full roster agency review, with the process run through Creativebrief. The review includes searches for Creative and Strategic; Social and PR; and Media agencies, with the organisation open to appointing agencies for each, or one full-service agency. The agency roster review is part of the LTA’s determination to open up […]
Functional drinks brand OATH has launched in the US with a bold visual identity by London-based B&B studio. The new brand creation has been released as a range of four ready-to-drink flavours, with organic ingredients carefully selected for their health and wellness benefits. B&B studio has created the brand strategy, naming and visual identity design […]