The UK’s biggest casual dining restaurant, Nando’s, has awarded all digital and offline media planning and buying to Zenith, part of Publicis Media, following a competitive pitch. Zenith will help Nando’s to drive long-term growth and relaunch the brand to further engage its cult following and support its ambition to be the UK’s most loved […]
In the financial year 2021/2022, Europe's largest owner-managed agency group achieved a fee turnover of 623 million euros
In the financial year (2021/2022) ending June 2022, Serviceplan Group, Europe’s largest owner-managed agency group, achieved a fee turnover of 623 million euros – representing an increase of 28% from the previous year’s 488 million euros. Therefore, it is by far the best result recorded since the company was founded in 1970. Florian Haller, CEO […]
Publicis Groupe veteran joins Theorem to grow EMEA and UK business with a particular focus on extending its full-service, flexible marketing solutions to D2C and retail categories
Theorem, a full-service flexible digital marketing solutions provider, has expanded its senior team with the addition of Reem Al-Basri, who joins to lead in the company’s London office as the Head of Digital Media Strategy. Reem’s focus is on growing the UK business with a particular emphasis on expanding Theorem’s client base in the retail […]
New Research Finds that People are Determined to Travel this Year Despite Rising Costs and the Good News is Sustainable and Ethical Travel is on the Menu
Tripadvisor has conducted a multi-national research study to understand current perceptions of travel in light of the increase in inflation and cost of living across the board. A Tripadvisor Consumer Sentiment Survey, based on data drawn from an online survey of over 2,100 consumers, in partnership with Qualtrics, conducted ahead of the holiday season across […]
Channel 4 today announces Colgate Max White Ultra as the new exclusive sponsor of Married at First Sight UK across linear, digital, and social, marking the biggest and most integrated sponsorship deal of the show to date. The sponsorship will spotlight Colgate’s Max White Ultra range during this year’s highly anticipated series on E4 and […]
Rocha has held the position of ECD since the agency was launched, in 2019, and has now been promoted
DAVID Madrid announces the promotion of Saulo Rocha to Chief Creative Officer (CCO). Rocha, who has been with the agency since it was launched 3 years ago, started at the company as an ECD, being one of the first members of the team led by Pancho Cassis, partner and Global CCO. Since its inception, DAVID Madrid has shown incredible […]
New trade campaign launched to target all 55 other states in the Commonwealth Marketing blitz timed to mark the start of the Commonwealth Games in Birmingham Campaign to build on pledges to increase trade at last month’s Commonwealth Heads of Government Meeting A new trade promotion campaign will target everywhere from Vancouver to Vanuatu as […]
A&W Restaurants, America’s oldest QSR chain, is counting on star power to boost their anticipated annual National Root Beer Float Day promotion. This year, A&W recruited American sweetheart Ryan Reynolds for a campaign to raise awareness for the month-long giveaway. Just sign up for the A&W Mug Club at RootBeerFloatDay.com until August 6 (National Root […]
Proprietary new platform allows influencers, brands, and agencies to easily collaborate, review and approve sponsored content across social channels & websites
Sway Group Launches Sway Proof, an Innovative Creator Content Review and Approval Workspace
Specsavers today announces the appointment of Danny Bush as integrated production team lead, The Agency. Prior to Specsavers Bush held senior creative operations roles across the UK’s most recognised agencies including The & Partnership, Mother, Engine and VCCP. Bush will lead a team of 10 and will be responsible for the seamless production of quality creative […]