Counterfeiters are capitalising on Christmas; this is according to new research by MarkMonitor, the world leader in enterprise brand protection. One in three (30%) consumers has inadvertently bought a fake product, with 68% of the counterfeit items being bought as Christmas presents. The fear of fakes and online fraud are ever-present, especially over the festive […]
Iris Amsterdam has taken the agency Christmas card format back to its roots by creating real cards for sale this festive season. Colin Lamberton, executive creative director, Iris Amsterdam says: “It’s that time of year when ad agencies try to outdo each other with wacky stunts, expensive digital builds and quirky products. We’ve been just […]
Whitbread, one of the UK’s largest hotel, restaurant and coffee shop operator, has appointed Milton Keynes based integrated marketing agency Clarity as its lead creative agency without going to pitch. Clarity, previously responsible for Whitbread brands TableTable and Whitbread Inns, will be adding Beefeater, Brewers Fayre, and Thyme to its portfolio. The agency has been tasked […]
Kapil Tammal joins Scarecrow M&C Saatchi as Executive Creative Director and Creative Head. A BFA graduate from J.J. Institute of Applied Arts, Kapil Tammal has over 17 years of experience in advertising. He started his career with Concept Communication in 2001 before moving to Triton Communications and Umbrella Design. He has also worked with McCann Erickson for more […]
Luxury skincare brand Philosophy has appointed DeVries Global to handle its UK press office and forthcoming brand campaigns. DeVries has been tasked with heightening brand awareness in the UK and bolstering Philosophy’s social media presence, with the agency also planning a directional shift to introduce the brand to a younger demographic. Philosophy, founded by Cristina […]
Yuki Kani joins BETC ETOILE ROUGE in the role of Creative Director and as part of the creative teams helmed by Executive Creative Director Jasmine Loignon. After graduating from the Tama Art University in Tokyo, Yuki begun his career at Carré Noir, before joining BETC and later BETC Luxe as Art Director. During his 12 […]
Toy brand Playmobil has appointed Azure Media, Havas Group Media’s specialist media agency focused on child and parent markets, to handle its £7m UK and Ireland media planning and buying business. The appointment follows a strategic review of Playmobil’s media planning and buying capabilities in the UK and Ireland. The business was previously handled by […]
Global digital agency Isobar announced the launch of âTransformation Consultingâ, a Global Consultancy offering to help businesses to define digital transformation strategy and roadmaps to unlock exponential growth. It bolsters Isobarâs strategic capability to deliver experience-led transformation, and ensures excellence in delivery in the end-to-end service offering for clients. The offering was developed as a […]
YouTube sensation Cassetteboy is settling the age-old festive debate as to whether cult action classic Die Hard is a Christmas film or not. On the movieâs 30th anniversary, the cut ânâ paste remix artists have re-edited the 1988 film into a â12 Days of Christmasâ jingle, proving the film is a festive flick, with the evidence all found in the […]
Leading London-based international branding and interior design agency I-AM have collaborated closely with BAWAG P.S.K. to transform their branch network. The first iteration of the new concept can now be seen at the pilot branch in Mödling, which opened recently. Having been partnered with Austrian logistics and postal service provider Post for several years, an agreement with Austrian Post […]