‘Get Out’ is the ‘most searched for’ film to receive a ‘best picture’ nomination at 2018’s Academy Awards, a new study has revealed. As the first true horror to be nominated in this category for years, ‘Get Out’ has created some serious buzz online – generating approximately 2.24 million keyword searches in 2017. Meanwhile, Christopher […]
OVO Energy, independent energy supplier and title sponsor of Britain’s largest professional cycling events, has appointed Fusion Media to handle their cycling PR brief for the UK market. OVO Energy recently announced a two year deal to be headline partner to the OVO Energy Tour of Britain, OVO Energy Women’s Tour and, for the first […]
British automotive video technology pioneer, CitNOW, will accelerate its international expansion after securing investment from private equity firm, Tenzing. As CitNOW celebrates its 10th anniversary, it is already operational in 49 countries globally and works with 42 OEMs and aims to accelerate its influence across Europe. Thanks to rapid growth during the last three years, […]
Branding agency me&dave has created the identity for One Crown Place – a mixed-use development with two prismatic residential towers, office and retail spaces, destination restaurant, hotel and private members’ club – in EC2 London, which real estate advisor CBRE launched to buyers on 1st March. Working closely with CBRE, me&dave developed a brand that […]
BMB is urging women to ‘boss your morning routine’ in a new through-the-line campaign for the Church & Dwight-owned beauty brand Batiste. The campaign features a television ad showing a young woman waking up with a packed morning routine ahead of her. But she makes it all work – from having time for coffee, to […]
No matter where you go, “Alexa”, “Okay Google” and “Hey Siri” are being uttered more than ever before. Within the last couple of years, attractive pricing and changing consumer preferences have moved voice-enabled devices quickly through the market and into people’s homes. In 2017 alone, Adobe Analytics Cloud data showed that online sales were up […]
Ascot Racecourse is launching an integrated campaign for Royal Ascot 2018. Created by Antidote, the activity positions Royal Ascot as ‘An Occasion Like Nowhere Else’ and celebrates everything that makes Royal Ascot unmissable. This year’s campaign, the fourth in Antidote’s ‘Like Nowhere Else’ series, created with fashion photographer Elisabeth Hoff, constructs a digital panorama capturing […]
Global adtech and app user acquisition company, Mpire Network, launched a comprehensive brand refresh. At its centre is the introduction of a new, truncated name, Mpire, to reflect the Company’s evolution beyond the category of ad network. Accompanying the new name will be a renewed visual brand identity for the company, and the new website. […]
Independent craft brewery, BrewDog, has just launched an audacious campaign to deliver a million pints of its flagship Punk IPA to convert new craft beer drinkers. Over the next four weeks, the Aberdeenshire brewery intends to give away 1 million beers- enough to fill over 7000 bathtubs – in the world’s biggest ever beer sampling […]
Cheestrings, the most frequently purchased and kids’ favourite cheese snack, is launching a £1.5m multi-touchpoint campaign, born out of rich insight. The research compiled by brand owner Kerry Foods suggests that kids are relentless pursuers of fun and are always seeking inspiration to spark their natural creativity to make anything exciting. This notion perfectly pairs […]