Creative agency Space has developed a campaign for Nature Valley that sees the UK’s #2 cereal bar brand teaming up with Tripadvisor, the world’s largest travel platform, to encourage Brits to explore some of the UK’s most beautiful nature spots, in a new £1.8 million #visitnature campaign. Nature Valley #visitnature – Competition from Space on Vimeo. Nature […]
Neil A Dawson & Company has been chosen by Pedal Me, as its brand partner. Pedal Me, founded by Ben Knowles, Chris Dixon, and Robert Sargent, operate a cargo and passenger service, exclusively using e-cargo bikes. Starting with 2 of their unique machines in April 2017, they now have over 50 offering a fast, efficient and […]
Every minute lost means a 10% less chance of survival
The road may be blocked, but not for doctors. Wunderman Thompson Paris, a WPP agency, announced today the launch of Emergency Bikes for Ecox, a new product created to help Parisian emergency doctors move faster through congested streets. According to INRIX, Paris is the most congested city in Europe. Drivers spend as much as 140 hours […]
We Are Social France’s new ‘Greetings from England’ campaign for Assassin’s Creed Valhalla – the next instalment in Ubisoft’s Assassin’s Creed franchise launching on November 17 – features a journey of discovery through ninth century England. Created and shot in the style of a traditional tour operator’s travel campaign, the first in a series of ads […]
Following the recent news of IAB status approval, and the integration with Smaato, leading in game advertising platform, Adverty, announces the creation of a first of it’s kind seamless in game ad solution called InMenu™. Programmatic is often too focused on performance and CTR, and this announcement from Adverty delivers an in-game advertising unit which gives branding opportunities, and more […]
The Havas campaign subverts draconian media owner restrictions through billboards decrying the inability to talk about ‘normal sex’ in 2020 It also bypasses paid media restrictions entirely, through the curation and exhibition of a brand-new chapter of the Kama Sutra depicting a variety of anal sex positions Despite people having anal sex more than 56 billion times a year1, it remains stigmatised and underrepresented – and this campaign aims to change that
Durex, the world’s leading sexual wellbeing brand, has launched a new marketing campaign which aims to challenge societal attitudes and long-held misconceptions around anal sex, an often-stigmatised experience of sexual connection. Devised by Havas agencies, creative agency Havas London and earned media agency One Green Bean, with activation support from Havas Paris, the campaign reflects […]
James Lancaster – Brand Experience Lead, Lysol, RB
Starting out in the creative industries, you dream of the busy agency life. You envisage being surrounded with like-minded peers, led by quirky and ferociously inspiring creative directors in a vibrant city quarter. More London’s buzzing Clerkenwell than Schiphol’s corporate business center. In 2011, I was cutting my teeth in Clerkenwell at Design Bridge, working with […]
Packaging Design for Beauty Retailer Collaboration
One of the biggest influencers in the world of beauty NikkieTutorials has collaborated with online beauty destination Beauty Bay to launch a new makeup palette, which is being backed by a multi-channel digital marketing campaign. The YouTube sensation, who has more than 14m Instagram followers world-wide and 13.5m subscribers, worked with Manchester brand and design […]
Marc Jacobs International and Marc Jacobs Fragrances, part of Coty Inc. [NYSE: Coty], supports the UK launch of the brand’s latest women’s fragrance, Perfect Marc Jacobs, with an exclusive out of home campaign in four cities via Ocean Outdoor. The campaign combines high impact outdoor sites with experiential activity at Westfield London and a showcase on the […]
First work from VCCP
From Dr Who to dancing Scotsmen, and from the Beatles to Basil Brush, Wine Gums and Jelly Babies have earned their fair share of famous fans and famous advertising over the last century. So, when tasked with breathing new life into one of the nation’s favourite brands, creative agency VCCP chose to look to the juicy history of […]