Unlimited Group has announced the appointment of Sarah Shilling as its new Group Chief Marketing Officer. Previously Managing Partner, Brand at Unlimited Group, Sarah joins the Senior leadership team as Unlimited Group embarks on a new growth trajectory. Sarah has over 20 years’ PR and brand marketing experience and this appointment proves the critical importance […]
The feud between Martin Sorrell and his former employers is set to deepen after the ousted boss of WPP won the battle to acquire Dutch-based digital production company MediaMonks. Sorrell has reportedly secured a €300 million deal, holding off rival bids from WPP and Accenture Interactive. The acquisition will rile WPP and create further animosity between the […]
Wild Card has been appointed by the UK’s leading youth homelessness charity, Centrepoint to handle PR for the mass activation phase of its latest fundraising initiative, the Big Broth, following a competitive pitch. The Big Broth kicked off in early 2018 with a search to find the nation’s tastiest homemade soup to raise money for […]
IRIS’s latest instalment of adidas football work is now live – starring two of the biggest footballing legends in the world – David Beckham & Zinedine Zidane. Two of the greats – David Beckham & Zinedine Zidane – reel off attributes which they respect in one another. The final admission from Beckham is the nuclear […]
Today, Mindshare, part of WPP, and Tommy’s, a charity funding research into baby loss, launch a campaign to challenge the cultural silence around the issue using one of the loudest tools at our disposal: social media. At a time when we are more connected than ever before, there remains a deafening silence around baby loss […]
Design Bridge share their latest work creating the branding for The Palm: the latest rosé from the Whispering Angel family of wines. Leveraging on the success of their existing premium portfolio, Whispering Angel have created The Palm as an entry level rosé to appeal to a younger, fashionable, female audience. Design Bridge’s challenge was to create a brand that epitomised a fun, aspirational ‘rosé lifestyle’ for […]
Dan Khabie, Global CEO of Mirum, and Simon Pearce, CEO of J. Walter Thompson North America, announced today the appointment of Amanda Seaford as CEO, Mirum US. Headquartered in San Diego, Mirum works across a global network of expertise to transform business, design innovative digital experiences, and activate commerce at a global and local level. In […]
Today Toyota launches a national marketing campaign, titled “Serious Play,” for the all-new 2019 Avalon that dares drivers to experience adventure, spontaneity and playfulness, and reminds all that the thrill of driving is the real prize. The campaign drives home the notion that the completely redesigned Avalon has everything drivers need to get more out […]
As the UK heatwave continues with predictions of the driest ever June, water companies have urged Brits to shower in four minutes or less to help conserve water; but how do you time your shower to no more than four minutes? If you are an England fan then you can listen to ‘Three Lions (Football’s […]
To celebrate the launch of Years & Years’ new album, Palo Santo, media agency UM have brokered a deal in which technology agency Byte London have created a first ever augmented reality (AR) experience for Spotify. Working in close partnership with Spotify’s UK Marketing Team and with marketing technology agency Byte London, which designed the […]