Shell teams with Jennifer Hudson and Pixie Lott for the next chapter of its #makethefuture campaign

Shell teams with Jennifer Hudson and Pixie Lott for the next chapter of its #makethefuture campaign

 Shell and a band of international stars have unveiled a unique new music video which spotlights a diverse range of clean energy initiatives across the world. ‘On Top of the World’ features five global music artists – including Oscar-winner Jennifer Hudson and British songstress Pixie Lott – and uses cutting-edge custom animation to help […]

The Economist adds winter flavour to food waste-themed experiential campaign

The Economist adds winter flavour to food waste-themed experiential campaign

In a new twist on its #feedingthefuture campaign, The Economist is encouraging Londoners to try free nutritious soup made from vegetables destined for the rubbish bin. Engaging with people through a branded mobile trike, the iconic newspaper is showing people that ugly, discoloured or misshapen produce, which is rejected by supermarkets, can still be eaten and tastes […]

Energizer super-charges investment this Christmas with new ‘Drones’ TV Campaign

Energizer super-charges investment this Christmas with new ‘Drones’ TV Campaign

 Energizer, the UK’s fastest growing battery brand, is back on TV with a new multi-media campaign that focuses on the brand’s credentials in leading innovation and longevity, a key selling point for batteries at Christmas. The TV creative, originally developed by TBWA\Chiat\Day, features the iconic Mr Energizer chased by a swarm of drones. Reinforcing […]

Global Superstar Sam Smith Appeals for Help for Children in War

Global Superstar Sam Smith Appeals for Help for Children in War

 Oscar-winning singer Sam Smith is backing a new report and campaign from the charity War Child UK, aiming to raise awareness and funds to support the mental health and wellbeing of children affected by war – from those who have fled the brutal violence of so-called Islamic State in Iraq, to former child soldiers […]

Kimono Meet Robots and Björk in an Intriguing Celebration of Japanese Culture for Melco

Kimono Meet Robots and Björk in an Intriguing Celebration of Japanese Culture for Melco

An intriguing new exhibition, Kimono Roboto brings together sound and motion to present an artistic exploration of the kimono from its early beginnings to present day. Thirteen kimonos will be on display in a circular space. At its centre stands an animatronic robot wearing one ‘hero’ kimono. Around the walls of the exhibition, which was conceived […]

Bungie and Activision team up with AKQA to Launch the Destiny 2 Ghost Skill

Bungie and Activision team up with AKQA to Launch the Destiny 2 Ghost Skill

Bungie, Activision, and AKQA announced the launch of the Destiny 2 Ghost Skill for Alexa devices.  Bringing to life the ultimate video game sidekick, this announcement is putting gaming at the centre of the smart home, and the first-ever integrated voice companion in a live game experience. AKQA designed a unique, innovative way to enhance […]