American automotive manufacturer Dodge, launched tongue-in-cheek commercials for Shark Week which proves that, sometimes, it’s best to stick to the streets. Created by GSD&M, Asphalt Party sees people bringing the beach to their Dodge and it’s surprising what they can recreate on the pavement. Directed by Jason Woliner, the spot opens on a guy […]
Multichannel in-store and digital production company Immedia is working with JD Sports (JD), the leading UK trainer and sports fashion retailer, to create a new multi-stream music entertainment platform, JD-X, available to customers in-store and via its mobile app JD Sports. JD-X is a 24-hour music and entertainment service which officially launched at the weekend […]
Organic baby food brand Earth’s Best, have launched their first major integrated campaign, created in partnership with Burns Group. The new campaign, “Organic Looks Like This” asserts Earth’s Best’s leadership in organic baby food. Earth’s Best was the first branded organic baby food, and for over 30 years has been dedicated to making quality […]
Holidaymakers who fall ill in Europe, North America, the Middle East and Asia, are taking advantage of mobile consultations with UK-based GPs through the ‘Now GP’ app. Up to 600,000 holidaymakers who need medical advice whilst travelling abroad can, at the touch of a button, obtain GP and medication guidance and, if needed, access an e-prescription […]
E-commerce photo gifting brand Photobox has appointed media agency The Specialist Works to handle its communications strategy, media planning and buying account. Following a competitive pitch, The Specialist Works are tasked with positioning Photobox as the go-to website for thoughtful gifts. The Specialist Works will be delivering brand and acquisition activity across the UK and […]
Following the recent acquisition of the Goodfella’s Pizza brand from “Green Isle Foods Ltd”, (a subsidiary of Borparan Holdings Ltd), Nomad Foods Europe has appointed Grey London as the lead creative agency for the frozen pizza brand for the UK and Ireland. Grey will be working with Goodfella’s on creating an exciting new multi-channel campaign […]
Condeco, the workspace management tech company, has appointed gyro London as its global agency to support brand evolution and marketing communications. The agency won the business after a pitch against undisclosed agencies. Condeco decided to review its marketing arrangements after identifying the need for a more cohesive brand strategy to support existing and new products. […]
BMW Art Guide by Independent Collectors launch the first in a series of filmed components of the guide. Conceived and produced by Cult and directed by Robin Fraser, the films feature renowned curator and editor Francesca Gavin and social media influencers, including Pari Eshan (AKA Pari Dust) and Andrea Denver. The films document Francesca with […]
Mindshare, part of WPP, launched ‘’Dooonate’’ – a tool that enables companies and individuals to donate space in their out-of-office emails to charities. UK charities spend £22 billion a year on advertising, almost half of which goes to buy digital media. Anything that could help reduce this amount without reducing the effectiveness of charity marketing […]
Glenfiddich is launching a new campaign created by creative agency Space to promote Fire & Cane, the fourth and latest release in the Glenfiddich “Experimental Series”. The campaign launches on July 23rd in the USA first followed by other lead markets, and is part of the brand’s continued drive to recruit new drinkers into the […]