In a ground-breaking technology move for the automotive industry, Volvo Cars demonstrates the world’s first delivery of food to the car – a new form of ‘roam delivery’ services. The service, which will be showcased at the Mobile World Congress, will allow consumers to have their shopping delivered straight to their car, no matter where […]
Taylor James is honoured to support Saatchi & Saatchi Health’s advertising campaign for charity CoppaFeel!, to promote breast cancer awareness this Valentine’s Day. CoppaFeel was founded by twin sisters Kristin and Maren Hallenga after Kristin was diagnosed with breast cancer at the age of 23. Because of the late diagnosis, Kristin now lives with a stage four […]
Nairobi-based advertising agency Hatari has come up with a series of three striking print ads for Oxfam International, bringing the issue of gender abuse to light. Each ad features a woman who has been badly battered, held by chains in the form of a man’s pair of hands. They highlight the horrible reality that many […]
http://www.youtube.com/watch?v=yNDElG2fJnE Last week saw the launch of Volkswagen’s new TVC spot for their Automatic Distance Control technology, which promises to bring a tear to eyes across the nation. ADC is a function which ensures your car is always kept at a safe distance from the vehicle in front and is available across Volkswagen’s range. Running […]
BSkyB is launching a YouTube channel that will broadcast whole episodes from some of its most high-profile series, as part of the company’s biggest ever push for its entertainment programming. When it launches on Saturday 1 February, the Sky First Episodes channel will host episodes from ‘Moone Boy’ starring Chris O’Dowd, ‘The Tunnel’ (the adapted […]
Many Super Bowl research studies talk up all the interest in TV commercials, but a new study suggests the more obvious reason to watch: the game itself. 52% of respondents say the primary reason they tune in is to watch the game, versus 23% who are focused on the commercials, per Burson-Marsteller’s Fan Experience study […]
The luxury car brand Cadillac has a new crest, updated for the 21st century. The new logo has no wreath, and has been made more trapezoidal while retaining its colors, grid and center-line peak. Each color represents a quality of the brand—red represents power and bold actions, blue stands for valor, with black and gold […]
The ibis Sweet Bed is found in almost every ibis hotel. The design of the bed required 8 months of work by 60 engineers from Accor’s research and development team – everything about the ibis Sweet Bed has been designed, developed and tested to ensure an optimal sleep quality. The challenge and ambition was to […]
Bloomberg Television, the multi-platform 24-hour business and financial news network, has rolled out a major campaign this week targeting professionals, international business travellers and commuters across London during peak travel times. The month-long digital campaign, named Start Smart, will highlight the channel’s morning programmes ‘Countdown’, ‘On the Move’ and ‘The Pulse’, along with the network’s […]
A subsidiary of American Eagle, the lingerie store Aerie has launched a series of empowering ads that feature models that have not been touched up with Photoshop. These “Aerie Real” body-positive ads encourage young ladies from the ages of 15 to 21 to be confident of themselves, and serve to assure women that they do […]