Deutsche Telekom launches revolutionary VR game that aids dementia research

Deutsche Telekom launches revolutionary VR game that aids dementia research

Following the astounding success of the mobile game Sea Hero Quest, launched in 2016, Deutsche Telekom and Saatchi & Saatchi London launches the world’s first consumer focused Virtual Reality (VR) game where anyone can help scientists fight dementia through gameplay. Sea Hero Quest VR aims to harness the power of VR gameplay to aid dementia […]

DECIDE. brands new sub brand frozen pizza range ‘The Pizza Kitchen’ for Chicago Town

DECIDE. brands new sub brand frozen pizza range ‘The Pizza Kitchen’ for Chicago Town

International design consultancy DECIDE has created the branding and packaging design for the launch of a new sub brand frozen pizza range for Dr Oetker under the Chicago Town brand. ‘The Pizza Kitchen’ has been created to complement the existing Chicago Town Takeaway and Deep Dish ranges and increase brand reach to target the weekday, […]

Smirnoff Cider uses location data and weather-activated DOOH to reach summer socialisers

Smirnoff Cider uses location data and weather-activated DOOH to reach summer socialisers

As warmer weather returns across the country, Diageo continues its summer campaign for Smirnoff Cider with the launch of new dynamic digital OOH that activates when the outside temperature reaches 19 degrees. Devised by out-of-home (OOH) and location marketing specialist Posterscope and media agency Carat, the campaign seeks to capture the attention of people at […]

Wunderman UK launches Elements of Experience

Wunderman UK launches Elements of Experience

Leading digital agency Wunderman UK, part of the WPP network, has launched Elements of Experience – a new platform that harnesses data and insights to explore and benchmark the world’s best customer experiences across every sector. Elements of Experience is a searchable database of customer experiences, giving marketers access to a comprehensive cross-section of the […]

Carling Unveils On-Pack Promotion Giving Consumers the Chance to Win the Premier League Trophy

Carling Unveils On-Pack Promotion Giving Consumers the Chance to Win the Premier League Trophy

Carling has launched an on-pack promotion giving consumers the chance to win an array of Premier League prizes, including the trophy itself. Working in partnership with the Premier League and Sky Sports the ‘Win The League’ campaign will give Carling drinkers the opportunity to get their hands on the famous silverware, allowing winners to take […]