Location intelligence company, Blis has been on a roll over the last year, with some innovative projects and movements in the digital marketing space. During the Cannes Lions Festival, we sat down with their President, Harry Dewhirst, who told us about what Blis have been up to this past year and where they plan to go […]
Single or double? A little tonic or up to the top? When it comes to mixing the perfect highball, we all know just how we like it. While cocktails-on-the-go are a great stopgap, they lack a certain bespoke sparkle. So, what can be done to move on from the ubiquitous one-size-fits-all version? FMCG trade magazine […]
Havas has bolstered its influencer offering with the launch of a dedicated team of experts within Socialyse, the network’s social media division. Socialyse Influence has been created in response to the growing demand for influence-led social media campaigns, which have generated a 300% increase in billings for Socialyse so far in 2017 compared to the […]
The consumer’s growing interest in a healthier nutrition makes them buy fruits at the supermarket to prepare natural juices at home. On the other hand, due to a daily busy routine, it is hard to find time to squeeze fruits. Having this in mind, Del Valle promoted a special activation at Deli Delícia supermarket chain, […]
Strategic brand design agency Webb deVlam unveils a fresh new brand identity for leading rice company VeeTee, to reposition the range, re-establish its relationship with its target audience of millennials and grow market share. After ten years in the pre-cooked sector (and 30 years as the UK’s leading independent rice brand), it was decided that […]
Birds Eye Fish Fingers is launching an online film to show support for mums and dads around Britain to celebrate the sometimes-thankless parenting moments they face, and to stand with them in #Solidaritea. Birds Eye’s film features a group of mums – the so called ‘fish finger five’ – who originally came together to support their […]
Southampton Football Club have collaborated with south coast creative agency WhiteHype Studio to bring the family concourse at St Mary’s to life. The club are passionate about their fans and their enjoyment of the whole match day experience, not just 90+ minutes of play. Whilst they want to connect with their existing fans, they also […]
Conran Design Group (Conran) has undertaken a redesign of Danone’s global brand identity. The new identity will be rolled out from 7 July 2017 and will begin to be endorsed by the Danone brands from 2018. Conran has created an identity that not only reflects Danone’s commitment to delivering a positive food future but also […]
Charlotte Tilbury Beauty has launched a dynamic, digital out-of-home (OOH) campaign featuring user-generated content and a weather-triggered activation to launch its new #GLOWMO collection. Devised by OOH and location marketing specialist Posterscope and media agency Cream UK, and delivered through the Liveposter platform, the campaign comprises two creative executions highlighting the performance of the #GLOWMO […]
Fuller’s craft lager brand, Frontier, revealed the details of its summer 2017 partnership with Time Out London, set up by media agency UM London. The new partnership combines Frontier’s core passion points of music, food and drink with Time Out’s status as the leading global media and entertainment brand that inspires and enables people to […]