Gatorade quick off the ball with Super Bowl celebration

Gatorade quick off the ball with Super Bowl celebration

Sports drink brand Gatorade has published a YouTube short celebrating the achievement of Super Bowl hero Peyton Manning conceived by TBWA\Chiat\Day LA. Lauding Manning as the ‘Greatest Cowboy’ the 30” piece incorporates a series of snapshots from the field of play showing the Bronco’s star, nicknamed the Sheriff, in action – all set to the […]

TJ Miller and Shock Top’s mascot Wedgehead Review Top Super Bowl Ads

TJ Miller and Shock Top’s mascot Wedgehead Review Top Super Bowl Ads

So the Denver Broncos won the Big Game, but which brand stole the show in February 7’s Super Bowl showdown? Surely by now you have seen a plethora of articles reviewing the various ads aired on the big stage. But here is one with a difference… Comedian and actor T.J. Miller (HBO’s Silicon Valley; Marvel’s Deadpool) reviewed […]

Elmwood saddles up with Boardman to take cyclists ‘out there’

Elmwood saddles up with Boardman to take cyclists ‘out there’

Global brand design consultancy, Elmwood, has teamed up with Chris Boardman MBE to reinvigorate the Olympian’s range of bicycles and accessories. Boardman, which launched in Halfords on 29 January 2016, offers products to suit everyone from first time riders, commuters, extreme cycling hobbyists to semi–pro riders. In a fierce market, with some serious players competing […]

Mattessons and Saatchi & Saatchi Invite You to “Meat Your New Snack”

Mattessons and Saatchi & Saatchi Invite You to “Meat Your New Snack”

Kerry Foods-owned Mattessons, and Saatchi & Saatchi London, announced the launch of a new UK-wide campaign that aims to disrupt the status quo of the nation’s snacking habits, and incite a revolt against crisps. The ad stars the ‘Snackarchist’, a geeky, tongue-in-cheek character who embodies the Mattessons rebellious spirit, and breaks all sorts of rules […]

McCann London and Innocence in Danger launch ‘Sexxenger’ campaign to highlight online danger for kids

McCann London and Innocence in Danger launch ‘Sexxenger’ campaign to highlight online danger for kids

Innocence in Danger, the charity for the protection of children from abuse and violence, has launched a press and outdoor campaign highlighting the potential dangers that lurk within the internet. The campaign, created by McCann London, features a seemingly innocent message from an online conversation. However, there is more to this message than would meet […]

ITV Signs Two Year Sponsorship Deal with Peugeot

ITV Signs Two Year Sponsorship Deal with Peugeot

ITV Commercial announces it has signed a two-year sponsorship deal with car manufacturer Peugeot. The partnership, brokered between ITV and OMD UK, includes sponsorship of ITV’s coverage of the RBS 6 Nations tournaments in both 2016 and 2017 and includes all England, Ireland and Italy home matches. It covers broadcast sponsorship, highlights shows and a […]

M&C Saatchi Launches East Midlands Trains Brand Refresh

M&C Saatchi Launches East Midlands Trains Brand Refresh

[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/02/EMT_Teddy_Youtube.mp4[/KGVID] M&C Saatchi has created an integrated campaign to drive the relaunch of East Midlands Trains establishing a stronger identity for the brand and deeper engagement with the passengers and communities they serve. The campaign, entitled, Trains on the outside. People on the inside, will run from 3rd February, leading with regional TV. […]