Facebook critics slam Nike’s Tiger Woods ad

Facebook critics slam Nike’s Tiger Woods ad

Nike’s new ad celebrating Tiger Woods’ return to the top of the world’s golf rankings has been criticised for glossing over the athlete’s public fall from grace by using the slogan, “Winning takes care of everything”. Woods returned to the golfing top spot on Monday 25 March after winning the Arnold Palmer Invitational tournament. To […]

Cheryl Giovannoni leaves Landor for Ogilvy & Mather

Cheryl Giovannoni leaves Landor for Ogilvy & Mather

Cheryl Giovannoni is leaving Landor Associates, where she is president of EMEA, to become chief executive of Ogilvy & Mather Advertising UK. Landor would not comment on who will replace Giovannoni as president but Landor managing director Jane Geraghty said: “It has been a pleasure working with Cheryl and we wish her every success in […]

Come Round: The Fun Way To Do Marketing

Come Round: The Fun Way To Do Marketing

It is said that the simplest ideas are often the most effective. Marketing and Consumer Research business Come Round, seem to be proving that with their exciting new concept, which Marcomm News decide to investigate. “The company slogan sort of says it all – Parties to make the nation talking. That is what we do, […]

Bacardi Names New Chief Marketing Officer

Bacardi Names New Chief Marketing Officer

Bacardi Limited, the largest privately-held spirits company in the world, named Andy J. Gibson, 44, Chief Marketing Officer (CMO) of Bacardi and President of Bacardi Global Brands (BGB). In these roles, Mr. Gibson will be responsible for the overall leadership and strategic direction of the Company’s internationally known portfolio of premium spirits brands. He also […]

The FAB Awards Name Daniel Bonner As Jury President

The FAB Awards Name Daniel Bonner As Jury President

Daniel Bonner has been announced as the 15th Annual FAB Awards’ Jury President for the Advertising, Interactive and Digital categories. Commenting on Daniel’s acceptance to chair the 2013 Panel, FAB Awards President N.Nayar said, “We are truly delighted to have someone of Dan’s calibre to Chair the Jury. Dan as a Creative and Dan as […]

Meet Robb Smigielski, the Creative Director for VML London

Meet Robb Smigielski, the Creative Director for VML London

WPP announced the appointment of Robb Smigielski as a Creative Director for VML London. Robb has joined the London team from VML in the US where he has been for the last 5 years. Robb will assume full creative leadership for the London office. Robb is highly awarded and has an outstanding creative reputation. He […]

Johan Boserup named Global CEO GroupM Trading

In a move to further enhance the group’s media buying and trading resources GroupM is bringing in Johan Boserup from Omnicom to lead the Global Trading discipline as Global CEO GroupM Trading. Johan will report into Juergen Blomenkamp, a member of the global executive committee, and Dominic Proctor, Global President. “I am thrilled that Johan […]

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