Creative industry veterans Ivan Pols (ex-adam&eveDDB), and Alex Mecklenburg (ex-Ogilvy) have joined forces to launch Truth & Spectacle, a creative business consultancy which aims to reframe how companies think about their corporate truth while also freeing them from existing agency processes to enable them to reinvent their creative efforts. Founded against a belief that creativity and innovation […]
To coincide with International Epilepsy Day on 26 March 2019, the Fondation FranÇaise pour la Recherche sur ‘l’Épilepsie (FFRE), which supports research into epilepsy in all its forms, decided to convey their message in an unexpected and unique way. The Serviceplan France ‘Cash Épilepsie’ campaign aims to highlight the everyday experiences of people with epilepsy, and […]
BBN continues its global expansion by announcing the appointment of a new partner agency in Madrid, Spain. The Marketing Hub (TMH) is based in Madrid, Spain and is headed by business partners Pedro Guillén and Manuel Tello. TMH is a native digital B2B marketing agency, specialising in the management of sales and marketing programmes for […]
Home improvement and garden retailer Homebase has appointed Havas Media to oversee its media planning and buying business. Havas Media will now partner with Homebase to develop a new approach to media planning and buying, combining brand and performance across on and offline channels to deliver against key business objectives, including increasing market share and […]
Opus Trust Marketing, the company helping clients to communicate with their customers using multi-channel solutions, has rebranded to Opus Trust Communications. Following significant investment and a restructure of the business, the organisation has set the standards to meet with its strategic objectives, adding further innovative products and services that complement and facilitate digital transformation. Taking […]
Recruitment and selection methods have evolved with the development of a more inclusive and diverse perspective. From the submission of curriculum Vitaes (CVs) without photos, designs of interviews based on the skills and no bias or prejudice about physical appearance of the candidate and more transparent and honest processes that really find the ideal and […]
Would you watch football if injured players were shot by medics after a match? So why support horse racing? This is the question posed by an animal welfare charity in a hard-hitting film highlighting the number of injured horses destroyed by vets on race courses. The League Against Cruel Sports film – released in response […]
Nicola Marsh, Managing Director of Mediacom Manchester, has been selected as the new Chair of Manchester’s NABS hub. NABS is the support organisation for people working in advertising and the media. With a strong emphasis on improving wellbeing, it offers a range of professional development services free of charge for people at all levels in […]
Clarity has been appointed UK agency of record to handle PR, social and content outreach, for disruptive tech enabled insurance provider Neos, following a competitive 3-way pitch. Neos is the UK’s first smart home insurance provider, pioneering a smarter way to look after your home by combining smart home technology with comprehensive home insurance cover. […]
Future technologies and innovations will find a new, prominent home at DMEXCO: The “Future Park”, which will be opened for the first time in 2019, is located directly at the entrance of Hall 9. Therefore, all visitors who make their way to the Congress Stage, will have to pass it. Innovators, visionaries and start-ups will […]