London’s two biggest advertising screens join the Royal Wedding celebrations

London’s two biggest advertising screens will join the UK’s Royal Wedding celebrations on May 19.

A live stream of the big day as it unfolds will be broadcast on London’s biggest full motion retail screen in Westfield Square which is operated by Ocean Outdoor for Westfield London. The screen measures 21.12m x 10.58m, making it as wide as the BFI London IMAX screen.

Live broadcast coverage provided by the BBC starts from 11:15am as wedding guests and members of the Royal Family arrive at St George’s Chapel in Windsor, followed by the ceremony itself and then the lavish carriage procession along the 2.5 mile avenue Long Walk.

The digital out of home screen sits within the newly-opened Westfield Square, an outdoor events space at Westfield London. To mark the occasion, the Square will host a number of Westfield retailers celebrating in style with complimentary sampling and limited edition offers, with the audience seated in deckchairs.

An image from the highly anticipated wedding of His Royal Highness Prince Harry and Meghan Markle will also feature on the iconic Piccadilly Lights which are owned by Landsec.

A photograph of the newly-weds accompanied by a message of congratulations will be displayed on the large format curved screen for 40 seconds twice an hour from Saturday afternoon until Sunday evening.

This is the first time a royal wedding has been celebrated on the London landmark.

 Source: Ocean Outdoor

  Advertising, billboards, Celebrations, Landsec, Marketing, Ocean Outdoor, OOH, Piccadilly Lights, Royal Wedding, UK, Westfield Square