Modern day surrealist, Quentin Jones, in partnership with Vouge, completes captivating new fashion film celebrating the new era of Rome’s St Regis Hotel, with post-production by Big Buoy. Rome. The Eternal City. Home to Italy’s most prestigious fashion houses and a cultural hub for aesthetics and beauty. The St Regis Hotel, complete with Belle Epoque […]
Users have become tired with endless and irrelevant advertising, leading to a surge in ad blockers. Right now, more than 650 million people are blocking ads, and this is increasing by up to 27% YOY. The use of these tools cost the industry over $40bn in lost revenue last year alone. This is where founder […]
Sipsmith launched its most ambitious campaign in its 10-year history, bringing to life the brand story, celebrating its passion and its uncompromising commitment to crafting the very best London Dry Gin, through a beautiful stop motion animation film, developed by Ogilvy UK. Sipsmith, founded by two childhood friends, Sam Galsworthy and Fairfax Hall, fought to […]
Toyota and The&Partnership launch a TV, VOD and social media campaign for Parasport, powered by Toyota on Friday 15th March. Airing first, during Channel 4’s The Last Leg, the launch film turns the spotlight of dramatic sports ads on to an everyday cast of disabled people; treating what happens in a local leisure centre with […]
Creative agency Leo Burnett London and McDonald’s have launched a new finger wiggling advertising campaign called ‘Peely Peely’ to announce the return of the eagerly awaited annual Monopoly promotion. With a shared ambition to make the Monopoly game more famous than ever – Leo Burnett London developed a campaign to compel more and more people […]
Barclaycard Payment Solutions’ integrated advertising campaign, ‘We Take Business Seriously’, continues to champion the UK’s most interesting businesses with its next instalment featuring the Upside Down House. The Bournemouth tourist attraction is the latest subject of Barclaycard’s campaign, part of a series showcasing some of the UK’s most unusual businesses. The creative assets feature real […]
Bouygues Telecom won a lot of hearts over last Christmas with their awkward dad dancing to Redbone’s “Come get your love”. The ad collected over 150 million organic views and the soundtrack became the most Shazamed song in France over the Christmas period. Now a new humorous spot ‘Mamita’ by BETC, in line with Bouygues’ […]
Snap Inc. announced the debut line-up of advertising partners for Commercials, Snapchat’s six-second unskippable ads that run across Snapchat Shows in the UK. EE and Mars are among the first advertisers to take advantage of the new ad format which will be available across the entire Shows platform in the UK. Commercials are available through Snap’s […]
New initiatives for TV advertising measurement, data and metrics are urgently needed, say nine in 10 TV industry executives (93%), if the European TV industry is to remain competitive. This is the main finding from Adobe, Alphonso, Sky and TVBeat’s latest report – ‘Next Generation TV Metrics and Data Strategies: Priorities for the European TV Industry’ […]
GoDaddy, the company that empowers everyday entrepreneurs, announced the launch of its UK marketing campaign, the largest outside the U.S. King of the Jungle Harry Redknapp is launching a new venture to sell his beloved jam roly polys and wants to inspire people with an idea to take the plunge and start their own business […]