RAPP UK has created a suite of hero imagery for the launch of Parker Pens’ Jotter XL range. The concept, ‘View from The Bench’, celebrates the inspiration behind the range; the best vistas of London. The suite is comprised of a series of luxury, flat-lay images featuring views of famous London vistas. The beautifully crafted […]
SodaStream, supported by Sir Rod Stewart in a lead role, unveiled its newest video campaign focused on the global damage caused by single-use plastic bottles. The video features a singing sea turtle calling on people to take responsibility and make the simple and meaningful life change of going reusable. It acts as a metaphor […]
Ragusa is one of the most popular brands in Switzerland. The traditional chocolate produced by family company Camille Bloch was invented over 75 years ago, and has stayed true to itself ever since. Ragusa has “The same basic recipe, traditional premium quality and the same edginess,” explains Fabienne Leuenberger, Brand Manager at Ragusa. When […]
Uncommon Creative Studio launches Halo’s new campaign ‘Beyond the Asterix’ aiming to transform consumers’ awareness about the damage coffee capsules are doing to the planet. The campaign will demystify the confusion around what coffee capsules are made of and how best to get rid of spent capsules. Halo is the world’s first fully home […]
Ebiquity, a leading, independent, marketing and media consultancy, announced today the release of a research study in collaboration with online fraud and brand safety specialist, zulu5. Ebiquity’s media practice and zulu5 set out to study the extent to which ad misplacement is still prevalent in the DACH region – or Germany, Austria and Switzerland. It […]
Joker is a game run by the State Lotteries Agency (Loterías y Apuestas del Estado) associated with La Primitiva, the main feature of which is that one in five gets a prize. To spread the word about La Primitiva Joker, creative agency Proximity Madrid, used two characters created for La Primitiva: Mr Fate and his secretary. […]
New eco-friendly advertising platform Bagboard has signed up more than 2,000 London-based retailers ahead of its official launch in 2019. These include boutique cafés and stores, alongside well-known independents associated with Nisa, Londis and Costcutter. Bagboard distributes premium paper bags featuring advertising creative to independent retailers. The bags, which are free to consumers, are heavyweight […]
Conflicts are one of the leading causes of hunger affecting millions of people around the world. Six out of ten undernourished people live in regions impacted by conflict. Hunger itself is often used as a weapon of war against civilians. Bombing markets, blocking access to roads, poisoning wells, destroying farming lands… these are some of […]
Air China, the Chinese airline and global aviation leader announces the launch of the ‘Land Your Dream’ campaign, which has been designed to inspire Brits to make their dreams a reality with Air China. This new global creative platform is the latest step in Air China’s commitment to helping people land their dreams by […]
Parcelforce Worldwide, one of the UK’s leading providers of express parcel delivery services worldwide, has revealed its Christmas advert for 2018. The advert follows the story of a young girl getting a Christmas gift to her grandma in Florida, with the help of Parcelforce Worldwide. It highlights the importance of knowing the last posting […]