Nokia UK has tweeted in response to the news that cats paws are able to unlock the iPhone 5s through its fingerprint sensor Touch ID. We aren’t cat-proof either… http://t.co/Awwvrzy54z pic.twitter.com/Y9X1ej1qmH— Nokia UK (@nokia_uk) September 23, 2013 The tweet follows an experiment by TechCrunch, which saw a cat’s paw successfully unlock the device, created to […]
http://www.youtube.com/watch?v=BPkitdlOYEs As Ford is sponsoring the 2014 UEFA Champions League Final in Portugal, the ad agency Wunderman has helped them “look” for the next generation of soccer champions by placing a trophy on the streets. A challenge was issued to the public to see if they could lift the trophy just like a UEFA champion—although […]
http://www.youtube.com/watch?v=OV4TjIYVyuY To get people interested in sports in Turkey, Nike got Didier Drogba, Birsel Vardalı, Burak Yılmaz, and other famous Turkish athletes to make a “human printing press”. In this viral video, each athlete uses his or her abilities to power a printing press—cyclists power a machine which loads paper into a printer, while a […]
Pinterest has announced plans to bring advertising to its platform for the first time in the form of Promoted Pins, a move that follows several recent attempts to make itself more attractive to advertisers. The three-year old business, which has previously voiced its reluctance to running ads, has promised the service will be “tasteful”, “relevant’ […]
Coca-Cola has apologised after a promotion it was running for its Vitaminwater brand in Canada resulted in ‘You Retard’ being printed on one of its bottle caps. Playing off of Canada’s bilingualism, the promotion put a random English word with a French word. In this case, the English ‘You’ was put with ‘Retard’ which in […]
JWT Canada announced that it has been selected by Air Canada as its new creative advertising agency of record, following a national search process. JWT Canada will handle all of Air Canada’s global brand communications and digital marketing with effect from January 2014. Mindshare will handle all media planning and buying. “JWT demonstrated strong capabilities […]
To help Capital One advertise for its Venture Card, Ryan Hamrick came up with an interactive online ad campaign called “#Bucketlist”. Using this hashtag, Hamrick asked the Twitter community about their travel dreams, getting a Tumblr artist to hand-letter each tweet. The result is an eye-catching series of posters which capture the wanderlust within all […]
Interactive advertising service company Ensequence will roll out an ambitious broad-reaching national platform for interactive TV advertising. AdConneqt+ enables programmers to offer an interactive upgrade to their 30-second ad inventory, where TV viewers can respond to national advertisers’ 30-second spots after a few clicks of the remote control. Interactive advertising professionals say that advanced advertising […]
http://www.youtube.com/watch?v=bbRVMua0HUc What if you didn’t have to worry about maintenance on your car? You might just feel like jumping into the classic 80s video “Take on Me”… well you would if you were the main character in the new Volkswagen spot from Deutsch LA and O Positive. “Feeling Carefree” celebrates Volkswagen Carefree Maintenance, which offers […]
http://www.youtube.com/watch?v=LWSATp0-YUY Simply Be has launched a series of new films as part of its Autumn/Winter campaign for the season ahead. Developed by Maker Projects, a creative content agency, the films focus on new items or innovations to the collection, including shirts, bras for all occasions, autumn work wear, biker jackets and dresses. Filmed over six […]