Land Rover has revealed their most anticipated car, the iconic new Land Rover Defender at the Frankfurt Motor Show. The Defender needs to be experienced to be truly understood. Therefore, Land Rover has engaged global experience agency and long-term partner, Imagination, to create an integrated launch to emotionally connect all consumers with the iconic product. […]
Friendship lies at the heart of William Hill’s new ‘it’s who you play with’ advertising campaign – the first created by 72andSunny Amsterdam since it won the account earlier this summer. To drive more excitement, energy and momentum for the William Hill brand and to position it as the authority on responsible betting, 72andSunny Amsterdam […]
Pandora, the biggest jewellery brand in the world, will this week take over the world-famous Piccadilly Lights as the centrepiece of a UK-wide out of home campaign to showcase its new brand identity and create customer desire for its new Autumn Collection. Devised by out of home and location marketing specialists Posterscope with Carat, the […]
comparethemarket.com unveiled a multi-million-pound marketing campaign for its automated car insurance service, the latest in a suite of automated services that aim to take the legwork out of managing household finances. The new campaign sees the re-appearance of AutoSergei, a high-tech robotic re-imagining of Meerkat favourite and Head of IT, Sergei. The latest addition to the […]
To celebrate Canon’s sponsorship of Rugby World Cup 2019, taking place in Japan from 20th September, VCCP have created a campaign called ‘History in the Taking’ – which brings together the world’s greatest International rugby players who make history, and the world-class sporting photographers who capture it. The campaign brings to life the huge role […]
This Autumn/Winter Zalando will use the new season to reveal their new brand positioning and claim line: Zalando. Free to be . The empowering 360° campaign celebrates real people and real stories representing what free to be means. With a TVC starring freethinkers Adwoa Aboah, Alice Hurel, Felicity Hayward, Rain Dove and Leroy Mokgatle, the campaign showcases the broadest […]
Homebase has launched its first advertising campaign since announcing its turnaround plans earlier this year and appointing Atomic London as the lead strategic and creative agency. It coincides with the retailer’s Autumn launch of over 800 new pieces of furniture and accessories, the products themselves show a shift to a more quality product being on […]
Boston sneaker company, YORK Athletics Mfg., has long been committed to motivating and celebrating the everyday fighter on their journey to carve out their own path in life. Bringing this message to life, the brand teamed up with World Champion gymnast and advocate Aly Raisman, who is also a Needham native, for the second phase of its “Worth the Fight” campaign, which encourages […]
McDonald’s and Leo Burnett London have launched a surreal new campaign, ‘We Deliver’, which announces the UK-wide roll out of McDelivery by celebrating the unique thrill of enjoying a McDonald’s at home. The campaign highlights a host of novel, bizarrely satisfying eating rituals that McDelivery, via Uber Eats, now makes possible. The hero 30” film takes us on […]
‘Posties’ marks the first campaign of the new platform created by CHE Proximity for eBay since its appointment as creative agency earlier in 2019. eBay is the country’s most visited e-commerce site, with two out of three Aussies having made purchases within the last twelve months. That equals a lot of deliveries. All happening in […]