STACK raids Merkle to bolster data offering with two senior hires

STACK raids Merkle to bolster data offering with two senior hires

Customer engagement agency STACK has announced the appointment of Merkle’s Andy O’Brien and Ian Skinner to expand its management team. O’Brien will join as Head of Data Planning and Skinner will become Head of Data Science. Both will work across strategic clients and report to Chief Data Officer Mark King, who joined in March as […]

Ebiquity expands its Agency Selection & Management service globally

Ebiquity expands its Agency Selection & Management service globally

Ebiquity, a leading, independent, marketing and media consultancy, announced the global expansion of their Agency Selection & Management service, which is part of the Media Management practice. Ebiquity’s Media practice provides the most comprehensive, end-to-end agency selection framework and process available globally, with over 200 national, multi-market, and global pitches since January 2016. The Media […]

Publicis Groupe announces regional and local leadership appointments in the Nordics

Publicis Groupe announces regional and local leadership appointments in the Nordics

Publicis Groupe announced the appointment of a management team in the Nordics as well as local leadership at a Groupe level across Sweden, Norway and Denmark. These appointments are part of Publicis Groupe’s ongoing implementation of its country model. At a regional level, the new Publicis Groupe Nordics management team comprises the following leaders, reporting directly […]

YouAppi capitalises on 400 percent revenue growth in brand video

YouAppi capitalises on 400 percent revenue growth in brand video

YouAppi, a leading growth marketing platform for premium mobile brands, announced the expansion of its video platform to include connected TV, playable ads, native video ads and an exclusive private marketplace (PMP). The expansion is in direct response to increased demand from global brands to incorporate trusted, safe videos through an easy-to-use, integrated platform. Quarter […]

Dentsu Aegis Network announces the acquisition of Namics AG

Dentsu Aegis Network announces the acquisition of Namics AG

Dentsu Aegis Network announced that it has signed a definitive agreement to acquire Namics AG, a leading full-service digital agency in Switzerland and Germany. Following the acquisition, which is subject to approval from the German competition authority, the company will become ‘Namics – A Merkle Company’. Namics’ digital experience, creative and service design expertise complements […]