The Unlimited Group (UK), Serviceplan Group (Germany), and Hakuhodo Group (Japan) have combined forces to create a global offering rooted in local insight. The three independent agency groups have signed a strategic alliance to provide clients and prospects with a genuine global offering based on locally rooted insight. Together, the UK, German and Japanese agencies are building […]
Wavemaker has announced the further strengthening of its senior leadership team with the appointment of Mu Ali as Chief Growth Officer. In this newly created position, effective as of today, Mu will be focused on leading and generating strategic business growth for Wavemaker UK. He brings a wealth of experience to the role, joining from […]
Limited Space, market leaders in retail and lifestyle destination media, has hired Matt Carroll as Commercial Director to bolster their senior leadership team. In the newly created role, Matt will be responsible for the relationships with all of Limited Space’s retail and commercial partners as well as being integral to shaping the commercial future of […]
Marketing automation platform Force24 has announced its acquisition of the social media innovation SoAmpli for an undisclosed sum, in what marks the company’s latest move to become the UK’s leading martech provider. SoAmpli is the brainchild of Maz Nadjm, who also founded one of the UK’s first social networks 2BMates and social agency Rareface, before […]
Superdrug announced it will retain Mindshare following a competitive pitch for their offline media account. The win follows a successful year for Superdrug and Mindshare, which focused on TV sponsorship with a full multi-platform campaign, including VOD (video on demand), social, licensing, in-app, and broadcast. Patrick Megarry, Superdrug Head of Marketing said: “In such a […]
Havas Group Media has announced the appointment of Ailsa Buckley to the newly-created role of Deputy Managing Director as it seeks to further strengthen its leadership team. Buckley joins from Wavemaker, where she was General Manager, leading the agency’s L’Oreal business with a focus on digital transformation, and heading up a number of key internal […]
British gin brand, Warner Edwards, has appointed Birmingham based creative agency LIFE as its BTL agency, as the brand strengthens its agency roster to support its strong performance across both the on and off-trade. “We’re really excited to be working with LIFE. They demonstrated a thorough knowledge of the category and a passion for Warner Edwards. […]
Merkle, a leading technology-enabled, data-driven performance marketing agency, has made a major investment into the expansion of its in-housing solution as it launches a new ad tech consultancy practice in EMEA. The new ad tech consultancy gives clients the ability to access Merkle’s full range of services and talent across its addressable media, customer strategy, […]
As the first deadline for applications approaches (Friday 11th January), Creative Equals, the organisation championing diversity in the creative industries, has already seen 120 women register for its returnship programmes in London and Manchester, demonstrating the wealth of creative talent currently looking to get back to work in the creative industries. Applications have come from […]
Creative agency, Space, has added more creative firepower to its team with the appointments of Andy Preston and Alex Hazell as Deputy Creative Directors, and James Newport as Design Director. Space has made the appointments following another year of growth which has seen the 45-person agency extend its remit with clients including William Grant & […]