The global technology company appoints Agnes Asplund Schmidt as Customer Success Manager in response to client growth Global technology company Brand Metrics, which works with publishers to demonstrate the effectiveness of digital advertising, has appointed Agnes Asplund Schmidt to the role of Customer Success Manager as a growing number of clients choose its technology to […]
Walr, the global res-tech company behind the cutting-edge data creation platform, has earned itself a spot on the 2023 UK’s Best Workplaces™ for Wellbeing list by Great Place to Work®, the global authority on workplace culture. The 2023 UK’s Best Workplaces™ for Wellbeing list is compiled by analysing surveys from thousands of employees. The surveys […]
Kelly Medema has been named vice president of People and Culture at Conspiracy Theory, a certified Minority Business Enterprise that encompasses a network of specialist agencies that work together to tackle client challenges. This executive leadership role is responsible for leading employee relations, culture and belonging initiatives, talent and change enablement, organizational and performance management, and […]
Ewan Patel, a planner at Saatchi & Saatchi London, has co-launched Briefly, a new AI-powered briefing platform which uses the latest developments in Natural Language Processing technology to elevate the brief writing process and facilitate better starting points for creative work. The platform, which offers AI-generated, human-validated tips, prompts and feedback specifically designed for marketing […]
Leading brand design agency, Lewis Moberly, has launched a new initiative, LM +, towards developing a more sustainable business. The agency commitment to sustainability started fifteen years ago with its first environmental policy. The policy set out principles based on creative and responsible use of resources. Since then, Lewis Moberly has created award-winning, sustainable packaging […]
Unsigned Union returns with special evening hosted at Saatchi & Saatchi In a celebration of emerging visual talent, Saatchi & Saatchi London, BBH and VCCP / Girl & Bear have today announced a special collaborative evening for the creative industries on 23rd February, uniting Saatchi’s New Creator’s Showcase with the return of the Unsigned Union. […]
During the month of Valentine’s Day, the brand wanted to stir the waters of romance with a breakup-proof hoodie. A unique piece that brings a lawyer-written reimbursement policy on its label. Wearing a piece of clothing from your significant other is seen as a sign of affection — and so, it’s more than natural that […]
The right message is what counts when you want to reach several million consumers at the right moment. C&A has dedicated itself to this topic and put its European media budget out to tender. The task is to make C&A the “most human centric fashion brand” in Europe. Mediaplus International was convincing in the pitch […]
Cogent, the integrated marketing group at the forefront of the Midlands creative industry for over 90 years, today announces the appointment of Ian Gathard as its new CEO. Formerly Cogent’s Managing Director, Ian has held a number of senior positions across the creative and production industry at leading agencies including Junction 11, OLIVER, Bloomberg LP […]
Addition, an AI technology platform built on the same model that powers Chat GPT, has released a new AI application: the Super Bowl Ad generator. “We fed the top rated spots from the last 10 years into the AI to teach it how to come up with Super Bowl ads. Now it can generate them […]