Independent creative agency, Impero will this week unveil a new, multi-market ‘Daiquiri Days’ campaign for Pernod Ricard’s Havana Club three-year-old rum – bringing some summertime swag to the Havana Club brand for the summer of 2019. The campaign will channel the spirit of Cuban street style, championing Havana Club’s new, highly instagrammable frozen daiquiri serve […]
Carlsberg UK has launched its most ambitious and honest consumer facing campaign ever in a bid to drive reappraisal of its flagship beer brand. The campaign centres around the ‘acknowledgement’ that today Carlsberg is ‘Probably not the best beer in the world’. This honesty has led to the beer being completely rebrewed so that the […]
Sydney based brand agency WhatCameNext_ has refreshed the South Australian winery Banrock Station, showcasing rare flora and fauna from the region to convey its commitment to the environment. The new Banrock Station design heroes the endangered Blue Mallee tree, as well as a number of species from the wetlands, such as the spiny daisy and Murray River […]
Chase Distillery launches its cocktail competition, Chase Cup, in line with 2019’s Rock the Farm music festival, with a new brand identity by London design agency ShopTalk. The website has just gone live, and mixologists from all over the world are being invited to submit cocktail creations that celebrate Chase Distillery’s single-estate potato vodkas and botanical-rich gins. […]
Foster’s heroes, Brad and Dan, are back for a new multi-media campaign – that sees them once again playing agony uncles to Brits in need, providing the British public with the beer’s famous ‘no worries’ attitude. Marking its debut during the Grand National broadcast on ITV this Saturday, the £6m campaign represents Foster’s biggest advertising […]
Have you ever imagined a day at the beach and you come across a wall of garbage blocking the entrance? That was exactly what happened with the ones intending to enjoy Ipanema Beach, in Rio de Janeiro. The sign in front of the wall said: “One day, the trash left on the beach will stop […]
Working with ultra-successful beer brand, Cobra, BrandOpus were tasked with building upon their achievements, by widening their appeal to a broader audience, celebrating its versatility. Cobra beer was first created to provide Britain with a premium lager that had a smoothness perfect for drinking with Indian foods. Since its creation in 1989, the brand has […]
Driven by a belief that whiskey is meant to be shared, not stolen, the leading Irish whiskey has announced the launch of new Jameson Catchmates. Triple-distilled, twice as smooth and one of a kind, Jameson is now available fitted with Anti-Theft Glittershot Technology to ensure that your whiskey is enjoyed only when you say so. […]
One of the UK’s favourite cider, Strongbow, is launching a new master brand campaign that celebrates people from all walks of life coming together in the great British pub. Two friends passionately perform the 80s classic ‘Together in Electric Dreams’, and the powerful one minute spot builds to a spine-tingling crescendo as the locals all […]
Founded in 1863, today CAMUS is the largest family-run, independent Cognac House. It has been owned and operated by the CAMUS family for five generations. CAMUS cultivates a passion for exceptional Cognacs, using a patented, bespoke distillation process whereby the “heads” are extracted and tasted litre by litre, and a small portion of them – […]