OgilvyOne UK Turns Football Stars Into Pub Signs for BT Sport

OgilvyOne UK Turns Football Stars Into Pub Signs for BT Sport

To celebrate BT Sport becoming the new home of the UEFA Champions League, OgilvyOne, the UK’s leading customer experience agency has created a series of specially designed and hand painted football-inspired BT Sport ‘Pub Signs’. The aim of the campaign is to illustrate the importance of football to the pub industry, and that BT Sport’s […]

Wes Anderson creates Castello Cavalcanti for Prada

Wes Anderson creates Castello Cavalcanti for Prada

Wes Anderson is a guy who loves his vintage fashion and the affection appears to be mutual. Prada has partnered with Anderson to create a branded short called Castello Cavalcanti about a brash race car driver played, of course, by Jason Schwartzman. In the tale set in 1955 Italy, Schwartzman is unsurprisingly funny as the […]

Blind Spot reveals the seven sensibilities of middle class India

Blind Spot reveals the seven sensibilities of middle class India

W+K Exp and Outset India unveiled Blind Spot, an exhibition that explores the aesthetics of middle class India. It is often said that there are too many differences in our middle class for there to be a common sensibility of any kind. Harsher commentators have even suggested that the middle class lacks taste, never mind […]

Honda’s New Ad Shows That Everything Is Not As It Seems

Honda’s New Ad Shows That Everything Is Not As It Seems

Honda’s new ad features black-suited men and women navigating obstacles, and its newest Honda CR-V breezing through. The car makes the impossible ‘possible’ by shattering the optical illusions in this video that is definitely worth watching a few times. The new fuel-efficient CR-V 1.6 Diesel promises to “do those things that can’t be done, like […]

Minivegas creates interactive 3D installation for Sonos

Minivegas creates interactive 3D installation for Sonos

Amsterdam-based creative production company Minivegas has created an interactive 3D installation for Sonos, inspired by the wireless audio specialist’s HiFis and featuring a hi-tech forest populated with fantastic plant characters animated through real-time motion capture so that they ‘dance’ with their real-life partners. The larger-than-life 3D landscape of an audio responsive forest, responding in time […]

Andy Warhol Museum launches print and digital campaign from MARC USA

Andy Warhol Museum launches print and digital campaign from MARC USA

The Andy Warhol Museum has launched a new marketing campaign from MARC USA. Comprising print and digital, the ‘Summer’s Different Here’ ads feature ordinary images of summertime, like beach balls, flip-flops and hot dog buns, provocatively reimagined and presented as bold pop-art in Warhol style. “This campaign complements the provocative nature of the artwork currently […]

Volkswagen Smileage: Socialising Road Trips App

Google is rolling out its Art, Copy & Code campaign this summer. For those who don’t know what it is:  Art, Copy & Code campaign is a series of projects to show how creativity and technology can work together, and Google will be partnering with the likes of Volkswagen, Burberry and adidas and their agencies. There […]

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