Award-winning, international branding agency, Lambie-Nairn, has announced the appointment of Andy Hayes as its new Managing Director Northern Europe and Middle East. His move marks a promotion from his current role of Regional Director in the Middle East. In his new role, based in London, Hayes will continue to oversee the Lambie-Nairn business in the […]
Ad platform Blippar, which delivers AR content and experiences triggered by real-world objects and tags, has acquired augmented reality firm Binocular, which creates AR applications and specialises in virtual try-on technology. Binocular came to the world’s attention last year when it won the Cannes Lions Bronze award for best use of technology for its work […]
Etihad Airways, the national airline of the United Arab Emirates, has announced a new strategic partnership with global technology leader, Adobe. The partnership will see the roll-out of a range of world-class cloud solutions across Etihad Airways businesses and Etihad Airways Partners. The partnership is an enabler of the aviation group’s strategic vision to offer […]
Yahoo has signed an agreement with Google as the new provider of Yahoo’s search ads, after ending its exclusive deal with Microsoft’s Bing in April. The deal, which covers both Yahoo’s own properties and certain affiliate sites, will see ads served through Google’s AdSense for Search. Yahoo will receive an undisclosed percentage of the resulting […]
Looks like Anheuser-Busch InBev, the world’s largest beer company, and SABMiller, its top competitor, will indeed join forces to create one giant beer company. SABMiller previously rejected at least three offers from AB InBev, suggesting that the offers were too low. The brands were able to agree “in principle” today on AB InBev’s fifth offer […]
Adyoulike, the European leader in native advertising technology, announced that it has partnered with global marketing technology provider MediaMath as part of its programmatic native advertising exchange, Adyoulike Exchange. The Adyoulike Exchange solution gives advertisers across Europe and the US access to premium, in-feed native advertising inventory to be bought and sold programmatically, across desktop, […]
Karmarama is promoting Peter Dolukhanov, the co-founder founder of Nice Agency, the mobile app agency acquired by Karmarama last year, to the new role of Group Chief Technology Officer. Dolukhanov now takes responsibility for the digital and technology offering across the entire group. He reports into Ben Bilboul, the Group Chief Executive of Karmarama. Dolukhanov […]
Haggen announced its plan to exit from the Pacific Southwest market and realign its operations around 37 core stores and one stand-alone pharmacy in the Pacific Northwest as part of the Chapter 11 process. As part of its previously announced plan to right-size the Company, Sagent Advisors, LLC has been actively working to explore market […]
Virtual reality is coming to Facebook news feeds. The company rolled out 360-degree videos brands and publishers can post to their pages. Desktop viewers just have to drag their mouse over a clip to change the angle, and on mobile, swiping across the screen changes the view. Disney and Lucasfilm have already used 360-degree video […]
Samsung Electronics has said its mobile payment service has processed over $30m worth of transactions since its launch in home market South Korea. Since launching the mobile payment scheme one month ago, it has processed a more than 1.5 million total transactions via the NFC-based tech. The company claimed that approximately 60 percent of transactions […]