Debuts disruptor approach on “Game-Changer” stage during Advertising Week Frintz, the fusion of “free prints” and innovative advertising, announces its nation-wide launch along with 14 new strategic partnerships, including Phoenix Brands, Conquer Ninja Gyms, Pantheon, Sky Zone, California Music Hall of Fame, KeyBank, First Priority of America, Canon, Fuji, SUNY, Special Olympics, David’s Refuge, Print […]
To celebrate Canon’s sponsorship of Rugby World Cup 2019, taking place in Japan from 20th September, VCCP have created a campaign called ‘History in the Taking’ – which brings together the world’s greatest International rugby players who make history, and the world-class sporting photographers who capture it. The campaign brings to life the huge role […]
Canon and DDB Colombia have recreated the inexistent image -until now- of the moment that sparked the beginning of Colombia’s war for independence. To celebrate World Photography Day, Canon has decided to commemorate one of the most important historical events in the history of Colombia: Llorente’s Vase breaking, the key event that unleashed the […]
Brand experience design consultancy 2LK have been appointed by Canon Europe to their agency roster. 2LK’s initial key deliverable is an integrated Canon experience for one of the largest stands at Photokina 2018, the world’s leading trade show for the photographic, imaging, and video industries. Photokina takes place 26-29 September 2018 in Cologne, and attracts […]
TMW Unlimited is shoring up its strategy department with a raft of promotions and a new hire. Adam Knight has been promoted to the role of Head of Planning. Knight, previously Planning Director at the agency, will now oversee and manage TMW Unlimited’s 18-strong planning team, as well as continuing his thought leadership on accounts […]
Razorfish, part of the Publicis.Sapient platform, has announced the launch of a multichannel communications campaign, influencer engagement and online film ‘me and my bear’ for popular photograph sharing mobile application, Lifecake. Lifecake – which was acquired by Canon in 2015 – is a mobile app that allows its users to store all of their child’s […]
JWT London has picked up the £50 million EMEA advertising account for Canon. The agency won the business after a competitive pitch through AAR that began in July. The account moves from Mcgarrybowen, which will be retained in a smaller strategic role. Mcgarrybowen had handled the Canon work since 2000, when it picked up the […]