Nicole Kidman stars in Etihad Airways’ ground-breaking new 360-degree virtual reality film

Academy Award-winning actress Nicole Kidman is starring in Etihad Airways’ new 360-degree virtual reality film. The film, titled “Reimagine” was created by The Barbarian Group, a subsidiary of Cheil Worldwide, in partnership with the creative digital production company MediaMonks, and takes a 360-degree look at the luxury interior of Etihad’s Airbus A380. “Storytelling in new mediums always brings out the […]

Cheil Worldwide’s Life Saving TV for KT rolls out across South Korea

Cheil Worldwide’s Life Saving TV for KT rolls out across South Korea

[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/05/LifeSavingTV.mp4[/KGVID] KT’s Life Saving TV, the life-saving service for the elderly, is now being rolled out across South Korean homes. The KT Life Saving TV, created by Cheil Worldwide for South Korean telecoms operator KT and first piloted in South Korea in 2015, takes care of the elderly without causing any disruption to […]

Cheil Worldwide & Samsung launch VR experience #BeFearless program to help people successfully conquer their deepest fears

Cheil Worldwide & Samsung launch VR experience #BeFearless program to help people successfully conquer their deepest fears

Cheil Worldwide and Samsung Electronics have set out to help people overcome deep-seated fears with technology. Samsung’s #BeFearless campaign seeks to empower young people to face their inner fears that can be a barrier in daily lives – whether it’s a fear of public speaking or heights – with the help of the immersive experience […]

Cheil Worldwide launches global retail specialism

Cheil Worldwide launches global retail specialism

Cheil Worldwide is consolidating its entire global retail resource under a single banner. Called Cheil Retail, the new unit will be led by Simon Hathaway as the Global Chief Retail Officer. Hathaway, who joined Cheil in 2012, will head a team of 1,500 people across 52 offices in 43 markets. Cheil Retail will work across […]

Samsung creates 4D Ski Jump VR for Youth Olympics

In partnership with the Lillehammer 2016 Winter Youth Olympic Games, as the mobile sponsor of Olympics, Samsung takes ski jumps to the next level with Gear VR in 360 degrees of virtual reality. The 4D VR experiences will be available to the public during the Winter Youth Olympic Games from February 11th to February 21st […]

Cheil Worldwide’s Soulmate project to support mental health recovery of North Korean defectors

Cheil Worldwide’s Soulmate project to support mental health recovery of North Korean defectors

[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/01/11.SouthKorean-NorthKoreanTranslator.mp4[/KGVID] Cheil Worldwide signed an agreement this month with Samsung Medical Center and Korea Hana Foundation to launch ‘Soulmate’ project to help North Korean defectors regain their mental health. The project will officially launch in March. Last year, Cheil Worldwide launched a smartphone app called ‘South Korean – North Korean Translator’ to help […]

Centrade Integrated Announces Alliance with Cheil Worldwide

Centrade Integrated Announces Alliance with Cheil Worldwide

Centrade Integrated and Cheil are pleased to announce a strategic partnership for Adriatic and Balkan region. Following 20 years representing Saatchi & Saatchi and after a full year as the leading independent agency in Romania, Centrade is bringing their extensive network of clients and award-winning creative performance to the region – an ideal partnership embarking […]

Cheil appoint McCann CMO Richard Newman as APAC chief growth officer

Cheil appoint McCann CMO Richard Newman as APAC chief growth officer

Cheil Worldwide has hired McCann’s Richard Newman to drive growth for the ad agency network as regional chief growth officer. Newman was previously chief marketing officer for McCann, a role he has held since 2011. He will report to Aaron Lau, president of international, and CEO of Cheil Greater China. Lau stated in a press release: “We […]