Very’s vibrant ‘Haus of Flamingo’ makes a bold comeback for autumn, promising even more confidence, swagger and sass in the retailer’s first fashion broadcast TV ad in seven years. The long-term fashion platform, developed in collaboration with The Gate, combines the sentiment of Very’s brand proposition, ‘let’s make it sparkle’; the energy of the retailer’s […]
This revolutionary technology allows consumers to style garments on a broad variety of body shapes to visualize how garments and styles would look on them.
Looklet launches virtual “Dressing Room” for fashion retailers’ customers to style garments online
“Long Live Fashion”: Puppets Made From Pre-Loved Clothing Strut The Catwalk In Debut Campaign By Droga5 London For Sustainable Fashion Marketplace Vestiaire Collective
Europe’s leading fashion platform has appointed the UK-based business as its global communications lead following a competitive pitch
Smarts, the multi-award-winning PR and content agency, announced today that Zalando will become the latest client to join its growing international roster. The leading fashion and lifestyle brand have appointed Smarts to become the ecommerce platform’s first global PR and culture partner following a competitive pitch, with the partnership being managed by Smarts through its […]
Royal Ascot is the subject of a new cinematic, Netflix-style brand campaign which aims to further build its position as the ‘must-attend event’ of the 2020 British summer. With a history as rich as it is long, Royal Ascot sits proudly as the jewel in the crown of the British Flat racing season. Five days […]
In partnership with agency Soko, the brand launches their DNA Collection, which used genetic data from a sample of different Brazilian women
AMARO, pioneer fashion brand in combining technology and creativity in Brazil, launches on November 4th the first fashion collection ever developed from the mapping of women’s genetic data, an innovative format that values individual characteristics of different female profiles. In a scenario where traditional collections tend to follow a zeitgeist market, AMARO has challenged itself […]