LiveScore, the global sports media business, and one of the world’s leading real-time sports updates and streaming service providers, has today announced it has secured the exclusive rights to broadcast the FIFA Club World Cup free-to-air to fans in Ireland. Football fans in Ireland will be able to watch the tournament for free, delivered via […]
Sky Sports and Visa proudly announce their partnership to drive fan conversation and engagement around the Women’s World Cup. From June 14, Visa and Sky Media launch the France 2019 Weekly Roundup available on demand. The show, which will be broadcast every Friday for the next four weeks, is presented by Laura Woods and features […]
Three UK, one of the best network for data in the country, has unveiled the new face of its flagship London store, featuring three lioness emojis in support of the forthcoming FIFA Women’s World Cup. This follows the success of last year’s campaign, which saw selected Three’s stores have a makeover to show three lion emojis in […]
England’s most famous football song, ‘Three Lions’, has been rewritten with a Lionesses twist to inspire the nation to get behind the England Women’s team ahead of the FIFA Women’s World Cup this summer. Lucozade Sport has reworked the original song as part of its campaign to inspire support for the Lionesses this summer. […]
The Economist, a leading source of analysis on international business and world affairs, launches a real-time, reactive campaign for the 2018 FIFA World Cup. While the usual pundits will talk about who scored what and how, The publication will be looking at the nations behind the squads, providing a detailed perspective on what is really going […]
With no official English anthem released to spur on the country’s football team this summer, LOVE have called upon musician Brett Domino to fill the void in the musical airwaves, with a classic singalong track, in partnership with Umbro. Brett, the alter-ego of comedian Rob J Madin, is leader of the Brett Domino Trio, best known […]
UK viewers will switch off from viewing the World Cup as soon as their team is knocked out, according to new research from media and technology company, Oath. One in four (26%) people in the UK will not support any other team in the football tournament should their team leave the contest. Of eight countries […]
It’s already shaping up to be a challenging year for marketers. Brand fatigue among consumers is at a high and 66% of Brits find ads more intrusive today than they did three years ago. Meanwhile, concerns continue around the effectiveness and accountability of ad campaigns and the industry is continually pushed to do more with […]
FIFA will award in London, the most beautiful goal of 2016 with the Puskás Award. Among the candidates are true “works of art” from all corners of the world. But for ABTO – Associação Brasileira de Transplante de Órgãos (Brazilian Association of Organ Transplantation), the most beautiful goal of the year is not on the […]
The Premier League has released its official anthem as a single on Spotify, coinciding with the kick off of the 2017/18 season. The track, This Is Premier League, was written and recorded by MassiveMusic as part of last season’s sonic rebrand of the league. The release of the track follows on from huge fan demand […]