Football commentators and pundits hanker for their favourite Just Eat takeaways in six launch idents created for the food delivery brand’s first ever BT Sport sponsorship, across the Premier League and Europa League. More will be rotated in throughout the season. Created by McCann London, the idents hack BT football moments and footage, reinventing them with a […]
Renault has launched its latest campaign ‘The Getaway’ starring brand ambassador and legendary French striker Thierry Henry for its sponsorship of Sky Sports’ coverage of the Premier League. Shot in the style of a classic getaway movie, we see Thierry Henry play the role of ‘The Transporter’ whose mission is to help football fans ‘Get […]
New Balance Football launches its latest film, created in partnership with their retained Global creative agency, ZAK. Under the banner #UNREAL, the film tells of the meteoric rise of one of the world’s most prolific goal scorers, Sadio Mané. From his very humble beginnings in Senegal, to moving to France (without his mum’s permission) for European club football; he’s […]
British football has long ago shed relics of its past like chain smoking coaches, UFC-style tackles and way too short shorts. But there’s still one thing holding the game back from truly entering the modern age: homophobia. Across the UK and Europe, its still common to hear homophobic chants and abuse being shouted during matches. […]
Coca-Cola, the Official Soft Drink partner of the Premier League, has unveiled a new version of its ‘Where Everyone Plays’ TVC to welcome the three promoted clubs – Aston Villa, Norwich City and Sheffield United – to the Premier League. The updated advert, directed by Stacey Wall, features fans of each of the newly promoted […]
Following on from the brilliant goal Paddy Power scored with their recent hugely successful campaign ‘Save Our Shirt’ to save football from the scourge of heavily branded kits, sees the launch of the brand’s new TV campaign. Launching on 2rd August, just as the new football season kicks off, it spotlights branded football shirts whilst […]
The beautiful game continues to be part of this country’s DNA and TalkTalk is delighted to announce its first move into this exciting world by sponsoring Salford City FC. Kicking off at the start of the 2019/20 season, the five-year deal comes ahead of the relocation of TalkTalk’s Headquarters to the Soapworks in Salford Quays […]
Yep, that’s right, you should work for MI5. The Paddy Power-sponsored Huddersfield Town shirt was a spoof. That monstrosity – which caused Twitter to melt with its obnoxious sash logo spreading from shoulder to hip – was just the pre-cursor to the brand’s new season campaign, ‘Save Our Shirt’. Created alongside VCCP and Octagon, ‘Save Our Shirt’ […]
Creative agency Iris’ latest iteration of the Arsenal campaign has just gone live, this time focusing on the new Banana skin away kit. The launch of the kit follows the renewal of their successful partnership in the 1990’s with adidas. The Away kit pay homage to the much loved ‘Bruised Banana’ Away kit of the […]
Huddersfield Town have revealed their home shirt for the 2019/20 season, sponsored by Paddy Power. The shirt, in Town’s traditional blue and white stripes, features a sash with a diagonal Paddy Power logo from hip to shoulder. The new home kit will be worn for the first time by Jan Siewert’s side in July 17’s […]