Vimto OOH unveil new ‘Killer Combo’ promotion for Halloween

Vimto OOH unveil new ‘Killer Combo’ promotion for Halloween

Frozen drinks may not immediately come to mind when you think of Halloween, but the largest frozen drinks supplier in the UK, Vimto Out of Home (OOH), is set to change that. Following the successful launch of blood orange Starslush last Halloween, the latest promotion heroes the popular flavour. And with add-ons boosting uplift in […]

KITKAT Gives Consumers (and Zombies) A Break From The Usual Halloween Clichés In Campaign With Tasty Twist On Classic Horror Tropes

KITKAT Gives Consumers (and Zombies) A Break From The Usual Halloween Clichés In Campaign With Tasty Twist On Classic Horror Tropes

J. Walter Thompson Global and J. Walter Thompson London’s content business PACE has created a Halloween campaign that would have George A. Romero turning in his grave. Instead of brain hungry zombies chasing down unwitting or gullible humans, the global campaign lets the audience take a break from the usual clichés that surrounds the global festival […]

BACARDÍ Presents: Dress to Be Free – Liberate Your Truest Selves This Halloween to Find Your Tribe

BACARDÍ Presents: Dress to Be Free – Liberate Your Truest Selves This Halloween to Find Your Tribe

This Halloween – as partygoers seek costume inspiration from culture icons, BACARDÍ introduces DRESS TO BE FREE, a campaign aimed at liberating our truest selves in honor of the holiday rooted in self-expression.  BACARDÍ is honing in on the spirit of Halloween as the intersection of a world of people who dress up to be […]

Asda Reboots Halloween with an 80’s Music Vibe

Asda Reboots Halloween with an 80’s Music Vibe

Launched on October 7 and running until October 31st, Asda has revealed its latest Halloween TV ad featuring the 80’s hit ‘Word Up’ from Cameo. The campaign, created by Saatchi & Saatchi London, is developed from insight that Halloween is increasingly becoming an event that is anticipated and enjoyed by multi- generations. It’s an exciting […]

Kinder Choco-Bons Gets a Monster Makeover for Halloween

Kinder Choco-Bons Gets a Monster Makeover for Halloween

Kinder, the fastest growing kids confectionery brand, is continuing its growth momentum with the introduction of a range of monster designed Kinder Choco-Bons packs, set to capitalise on the £121m Halloween opportunity. A spokesperson for Ferrero UK comments: “Confectionery makes up £96m of the total Halloween opportunity. What’s more, the occasion represents a key seasonal […]

Giffgaff’s House of Horrors Will Scare You Out of Your Mobile Contract

Giffgaff’s House of Horrors Will Scare You Out of Your Mobile Contract

giffgaff, the multi-award winning, contract-free mobile network has released an immersive short film entitled ‘House of Horror’ to reveal the everyday fears of its members. giffgaff’s House of Horrors is a two-minute, horror film created based on a simple Facebook post back in August, which asked giffgaff members to share their greatest fears. The five […]

Target’s New Website Helps Trick-or-Treaters Find Best Candy Haunts in the Neighborhood

Target’s New Website Helps Trick-or-Treaters Find Best Candy Haunts in the Neighborhood

Americans have many, many options nearby to buy their Halloween candy, so Target is offering a little technological fun to get an edge on the competition. The Minneapolis-based chain debuted Treatster, a social-minded website that’s designed for desktop and mobile devices and lets viewers search for the best trick-or-treating locations in their neighborhoods. When viewers […]

TMW Unlimited launches interactive story app The Haunting of Bagger Bones featuring Mr Benn narrator Ray Brooks

TMW Unlimited launches interactive story app The Haunting of Bagger Bones featuring Mr Benn narrator Ray Brooks

TMW Unlimited is launching a new children’s interactive story app featuring Ray Brooks, the narrator of the much-loved Mr Benn animated TV series. The app is the brainchild of a TMW Unlimited employee and is launching as a result of the agency’s Project Iliad business incubator programme. The Haunting of Bagger Bones was devised by […]