55 to 64-year-olds show significant increases in consumption of video streaming, music streaming, social media and newspapers

Sixth wave of Havas Media Group Covid-19 Media Behaviours Report reveals changing habits of this age group

55 to 64-year-olds show significant increases in consumption of video streaming, music streaming, social media and newspapers

There have been significant changes in the media consumption habits of 55 to 64-year-olds in the last two weeks, according to the latest Havas Media Group Covid-19 Media Behaviours Report. The sixth iteration of Havas Media Group’s Covid-19 Media Behaviours Report, a research study into consumer behaviour and media consumption based on a survey of 1,488 UK respondents, […]

Havas Media Group North America Partners With Crossix To Optimize Pharmaceutical Campaigns

Driving Target Optimization – A Meaningful Measurement Journey

Havas Media Group North America Partners With Crossix To Optimize Pharmaceutical Campaigns

Havas Media Group North America announced today that it has expanded its partnership with data and analytics company Crossix Solutions. The agency will leverage Crossix DIFA™, the industry-leading SaaS platform for measuring and optimizing healthcare marketing, as part of its audience planning platform to enable its pharmaceutical clients to uncover more meaningful insights that drive […]

Media consumption continues to rise during coronavirus outbreak, with big gains for The Sun, the Daily Mail and the BBC

Second wave of Havas Media Group Covid-19 Media Behaviours Report also reveals greater need for connection amongst respondents

Media consumption continues to rise during coronavirus outbreak, with big gains for The Sun, the Daily Mail and the BBC

UK media consumption has continued to rise in the last two weeks, with huge gains across live TV, video, social media and video streaming, according to the latest Havas Media Group Covid-19 Media Behaviours Report. The second iteration of Havas Media Group’s Covid-19 Media Behaviours Report, a research study into consumer behaviour and media consumption based on a […]

Havas Media Group to appoint Dentsu’s Patrick Affleck as new UK CEO

- Affleck will join from Dentsu X, where he is currently CEO - Has over 18 years’ experience in media agencies including ZenithOptimedia and Vizeum

Havas Media Group to appoint Dentsu’s Patrick Affleck as new UK CEO

Havas Media Group is to appoint Patrick Affleck as its new UK CEO, following the departure of Matt Adams earlier this year. He will join the group from Dentsu X, where he is currently CEO, leading more than 250 experts across digital and mobile media, creative and analytics. Affleck has over 18 years’ experience in media agencies, with stints at ZenithOptimedia and Vizeum in both UK and global leadership positions. He also […]

Havas Media Group study reveals swing to trusted media brands and live TV in response to Covid-19

Survey of UK consumers highlights reliance on trusted, traditional media brands and live TV

Havas Media Group study reveals swing to trusted media brands and live TV in response to Covid-19

UK consumers are gravitating towards trusted, traditional media brands and live TV in response to the Covid-19 situation, according to a new study from Havas Media Group. Havas Media Group’s Covid-19 Media Behaviours Report, a new research study into consumer behaviour and media consumption based on a survey of 1,478 UK respondents, shows that the BBC […]

Havas Media Group appoints Carat’s Jackie Lyons as Head of Media Experience

- Appointment follows global launch of Mx methodology in 2019 - Lyons joins from Carat, where she was Planning Partner

Havas Media Group appoints Carat’s Jackie Lyons as Head of Media Experience

Havas Media Group has announced the appointment of Jackie Lyons to the newly-created role of Head of Media Experience, following the global launch of its Mx (Media Experience) methodology in 2019. Lyons joins the group following over five years at Carat. As Planning Partner, she was responsible for leading the agency’s planning output, working across a number of […]

Red Havas Predicts 10 Global Trends to Impact Communications in 2020

Red Havas Predicts 10 Global Trends to   Impact Communications in 2020

Red Havas, the global Merged Media micro-network, today released its annual Red Sky Predictions report, which takes a look at the 10 global trends that will shape communications and cultural norms over the next year and beyond. From technology-led trends, such as our increasing reliance on cognitive communications and how data can do good, to concerns about post-truth politics and the fight against sport-washing, the report analyses business challenges and opportunities around the world and the impact for communications.  […]

Havas Media Group Hires Dan Hagen To Lead Global Media Experience

Havas Media Group Hires Dan Hagen To Lead Global Media Experience

Havas Media Group continues to bolster its pioneering approach to creating meaningful media experiences for clients and consumers with the hiring of Dan Hagen as EVP, Managing Director, Global Head of Mx Development. Dan, who will report into Havas Media Group’s Global Chief Strategy Officer Greg James, will oversee the Development phase of Havas Media’s […]

Travel Republic sponsors prime time ITV dating show Take Me Out

Travel Republic sponsors prime time ITV dating show Take Me Out

Travel Republic has secured a significant business partnership with ITV and Fremantle to launch a large-scale marketing campaign with the popular dating show, Take Me Out. This exciting sponsorship, which was brokered by JUMP, part of Havas Media Group, will run across broadcast, catch-up, digital and social media channels. As part of the partnership JUMP […]