Citizen Watch UK and Limited Space launch media-first, real-time digital watch dial

Citizen Watch UK and Limited Space launch media-first, real-time digital watch dial

Limited Space, market leaders in retail and lifestyle destination media is collaborating with Citizen Watch UK to bring the market’s first real-time digital watch dial to life as part of Citizen’s Autumn / Winter advertising. The campaign features the ladies’ Citizen L Sunrise watch dial with live, animated hands that represent the exact time in […]

Isobar launches ‘Augmented Humanity’, their trends report for 2019

Isobar launches ‘Augmented Humanity’, their trends report for 2019

Isobar, a leading global digital agency, released ‘Augmented Humanity: Isobar Trends Report 2019‘, an exploration of five digital trends for 2019. The report explores the extent to which humanity will work in harmony with technology to expand and enrich life in 2019. Written by the innovation and strategy experts across Isobar’s 85 offices in 45 […]

Bourjois goes live in Dubai Lifestyle store via The Yard Creative

Bourjois goes live in Dubai Lifestyle store via The Yard Creative

Following the recent innovation projects with Coty, Bourjois has opened its first concession in the UAE, designed by The Yard Creative (TYC). Located in the Dubai Mall, the next generation of merchandising for the brand has been incredibly well received by the consumer and is performing well. The brief was to elevate the brand to give […]

Casper brings nap time to the city that never sleeps

Casper brings nap time to the city that never sleeps

Casper, the global sleep company, launches a new City Takeover multi-channel marketing initiative to get up close and personal under the sheets with London’s finest. Throughout August and September, Casper will aim to raise awareness through a wide range of print and digital media channels across London including London’s Weekday Weather on ITV London,  bus […]

MissMalini Entertainment launches its first studio web series – ‘The Girl Tribe’

MissMalini Entertainment launches its first studio web series – ‘The Girl Tribe’

 MissMalini Entertainment, a leading platform for celebrity, fashion and lifestyle entertainment and a trendsetter in Indian digital media launched its first ever web series called ‘The Girl Tribe’ on June 13th. The 12-episode series is an extension of “Malini’s Girl Tribe”, a Facebook community where women of all ages from college girls to global […]

How to achieve balance and purpose in our industry

How to achieve balance and purpose in our industry

As marketers we draw inspiration from the world around us – whether it’s a place, object or person. This guidance from others is important for us to learn, improve and succeed in the workplace, but what is often overlooked is the role our mental health and wellbeing plays in our career development. A recent survey […]

New Balance launches Russian inspired limited edition football and lifestyle collection

New Balance launches Russian inspired limited edition football and lifestyle collection

 On 11th May, New Balance launches the Otruska Pack – its first combined global football and lifestyle footwear and apparel Limited Edition collection. The Otruska concept and kit launch has been created as a collaboration between New Balance and ZAK, New Balance Football’s global creative agency. Striking and unconventional to cut through the noise surrounding the […]

Smiley launches new lifestyle collection at Primark and Penneys

Smiley launches new lifestyle collection at Primark and Penneys

The Smiley Company are delighted to announce a major retail launch and marketing activation with Primark and Penneys, one of Europe’s leading destination stores for trend focused lifestyle products. The new SmileyWorld x Primark collection will launch at retail during the first week of March 2018, featuring a complete range for tweens, teens and young […]

Havas Luxhub appoints Livia Stefanini to head up UK

Havas Luxhub appoints Livia Stefanini to head up UK

Havas Luxhub, the premium lifestyle specialist within Havas Group, today announces the appointment of Livia Stefanini as head of its UK operation. Livia, who has a strong background in creative agencies and with premium luxury brands, joined Havas Luxhub in 2016 as its Global Strategy Director following recent stints at St Luke’s London and VCCP […]