Leading independent brand, marketing and digital agency Mr B & Friends has launched a bespoke website for London-based graduate accommodation provider, GradPad. GradPad, part of Imperial College London, provides postgraduate accommodation across multiple residential sites in London. Their website, which was five years old, needed to be modernised and the journey from search to booking […]
BTL Brands, a branding agency for startups, has relaunched Hackney’s independent beauty and wellbeing salon, The London Dolls, with a new brand – THELDNDLS – to appeal to the young, tech-savvy woman. BTL Brands was challenged to relaunch the brand to bring it up to date with the female empowered era, whilst not changing the […]
Branding agency me&dave has created the new identity for Barts Square, a low-rise mixed-use quarter in the heart of London, which developer Helical launched to buyers on 8th March. The collection of apartments, communal areas, office spaces, retail outlets and a major new restaurant is being developed on a 3.2-acre site close to 800-year-old St […]
NBA basketball superstar, Kyrie Irving, took centre stage at London’s O2 Arena when the Boston Celtics faced the Philadelphia 76ers in the eighth NBA regular-season clash in the UK. The game happened to coincide with the highly anticipated launch of the latest Kyrie Nike basketball shoe – the Kyrie 4s. With limited time with […]
There’s nothing more frustrating than having your mobile phone die on you – particularly when you’re out and about in a busy city like London. Gadget insurance provider Protect Your Bubble know this all too well, so has decided to bring charging facilities to London’s Southbank. Guests are able to re-juice their devices free of charge […]
Shell and bio-bean announce that together they are helping to power some of London’s buses using a biofuel made partly from waste coffee grounds. The B20 biofuel contains a 20% bio-component which contains part coffee oil. The biofuel is being added to the London bus fuel supply chain and will help to power some […]
Sky Media has successfully broadcast the 10,000th ad campaign using its pioneering TV offering, Sky AdSmart, which launched in 2014 and gives advertisers the ability to target TV ad campaigns to specific audiences. Every two days a brand that has lapsed or never advertised on TV before selects Sky AdSmart to reach their target audience […]
A fifth of consumers will refuse to share any personal data at all with brands by this time next year, if a trend discovered by CRM (customer relationship marketing) agency Amaze One continues. Still more (32%) are currently reluctant to share more than their name and email address according to the research, making meaningful relationships […]
[KGVID width=”700″ height=”394″]https://marcommnews.com/wp-content/uploads/2017/11/BUR_TNSP042_060.mp4[/KGVID] Leo Burnett have created a new campaign with UK children’s charity, the NSPCC, which aims to break the silence around child sexual abuse. The campaign features 60”, 40” and 30” videos and breaks on Wednesday 1 November, running until 3rd December on TV, VOD and YouTube. The brief was to change attitudes […]
Air Canada is launching its #CoolNotCold campaign to inspire travel from London to ‘cool not cold’ destinations in the Americas this winter. The integrated marketing campaign spans out-of-home, high impact display, press inserts and most excitingly, a pop-up Poutinerie in London’s Shoreditch from 3rd – 11th November. Giving guests a taste of 10 destinations they can fly […]