‘Nokamo will create inequality in markets’
Humphris and Deacon as Nokamo co-founders will be joined by two other former LIFE execs, Rachel Jackson and Justine Roberts-Davies, in their mission to rid the SME market of camouflaged and clone brands. Nokamo targets businesses in the B2B SME market, who have an aggressive growth target and in turn need to rapidly change their […]
The FAB Awards – International Food and Beverage Creative and Effectiveness Awards – are pleased to announce the Jury Chairs for the 22nd edition of the awards. The International awards programme that is focused entirely on work done for Food and Beverage brands, will be held on May 20, 2020 in London. The awards, supported by Google […]
Quiet Storm has been appointed by Nutritious Delicious in the UK – the natural, plant-based food brand owned by French brand Andros (who also own Bonne Maman), to build brand awareness and fame. This will be the first major activity for Nutritious Delicious, with the work due to break this spring. Quiet Storm won the […]
Today, 20th January 2020 marks the launch of the first 40 Over Forty, a platform where anyone can nominate colleagues and those they admire, to celebrate what they bring to the advertising, marketing and media industry because of their age, not despite it. 40 Over Forty aims to shine a much-needed spotlight on the talent surrounding us and to acknowledge men and women within a […]
Troni Joins Wunderman Thompson to fuel new business and marketing efforts globally Wunderman Thompson, a WPP agency, announced today the appointment of Naomi Troni to the newly created role of Global CMO and Chief Growth Officer. Naomi will be responsible for all global marketing, new business and communication of the Wunderman Thompson brand, and will work cross-functionally across […]
New research has shown a significant increase in M&A deal activity involving content production companies, more than doubling from 35 acquisitions globally in 2018 to 82 in 2019. In the last weeks of 2019 alone, Blackstone invested £100m for a minority stake in content development house HH Global and Tech Mahindra acquired retail content production […]
From multiverse exploration to anti-Instagram dining, “The Future 100” annual report looks ahead to the defining trends in consumer behaviour and innovation for 2020. As we head into a fresh decade, Wunderman Thompson Intelligence unveils “The Future 100” report. “The Future 100” helps readers prepare for emerging consumer behaviour with 100 original trend predictions from the Innovation Group. Split into […]
Lucky Generals has hired former Grey London Deputy Head of Strategy Ruth Chadwick as Strategy Director. Reporting directly to Andy Nairn, Founder at Lucky Generals, Chadwick will work on key clients, new business and transatlantic projects, which the agency is increasingly handling as a result of opening its office in NYC last year. Prior to […]
Under Umbrella of Appointed Agencies: Serviceplan France & Babel & Madame Bovary Serviceplan France, Babel and Madame Bovary make up a triumvirate of agencies appointed by Sécurité Routière to conceive a striking new TV and radio campaign and communications strategy launching at the start of 2020. Sécurité Routière is revealing a new road safety […]
HSBC UK are kicking off the New Year with a high-profile initiative that builds on the multi award-winning ‘We are not an Island’ campaign. This year the focus is on home and belonging, and champions the idea that everyone, no matter their background, has the right to feel at home in Britain. Created by Wunderman […]