New Arnold Worldwide campaign shows Santander Bank isn’t a one trick pony

New Arnold Worldwide campaign shows Santander Bank isn’t a one trick pony

Santander Bank have unveiled their new campaign in the US, created by global creative agency Arnold Worldwide. Building on their ‘Respect Adds Up’ platform, which includes ‘Run Around’ and ‘Goose,’ with two new spots, ‘Pony’ and ‘Butter,’ these spots are rooted in findings that people are complacent with their banks because they actually expect to be slighted.  “Banking with Santander […]

Dutch creative industry rallies behind Extinction Rebellion’s call to “Tell The Truth”

Dutch creative industry rallies behind Extinction Rebellion’s call to “Tell The Truth”

Dutch creative industry gets behind climate protest movement by making designs with a pointed message freely available for all. On October 7, Amsterdam’s Rijksmuseum was a central point for art and activism. In the lead up to this week’s protests led by Extinction Rebellion, creatives gave the Dutch masters a ‘rebellion’ rework. Thousands of activists […]

Dayuse.com launches their new black cab advertising campaign

Dayuse.com launches their new black cab advertising campaign

Dayuse.com, the global leader in daytime hotel booking platforms, announced that they will be launching a new taxi campaign to raise brand awareness. Running for one month, the campaign will see more than 400 of the iconic Black Cabs, adorned with Dayuse.com’s branding, take over the streets of London. The undersides of tip seats in the taxis […]

Unicef Next Generation publishes Words By designed by Charlie Smith Design

Unicef Next Generation publishes Words By designed by Charlie Smith Design

Unicef Next Generation has released Words By, a book of collected poems and stories from 138 diverse voices, designed by London studio Charlie Smith Design.  The book and accompanying website celebrate our humanity by bringing together experiences of individuals from all walks of life. Working with Unicef Next Generation, Charlie Smith Design created the Words […]

Help for Heroes’ miniature model installation illustrates huge number of wounded UK veterans

Help for Heroes’ miniature model installation illustrates huge number of wounded UK veterans

In a new campaign, co-created by McCann, Help for Heroes unveils 40,000 Strong, a striking installation made up of a 40,000 model force of wounded veterans, at Manchester’s Arndale Centre. The exhibition and online campaign, produced in collaboration with Facebook as part of Campaign’s Hack 50 initiative, powerfully brings to life a newly-released statistic that 40,000 people have […]

TBWA\Helsinki’s new ad campaign was designed blindfolded to illustrate the importance of client feedback

TBWA\Helsinki’s new ad campaign was designed blindfolded to illustrate the importance of client feedback

TBWA\Helsinki won the Agency of the Year title in Finland last year and thus got to design this year’s campaign for the survey. The aim of the campaign is to show how important client feedback is for agencies – without feedback work is like operating blind, and designers of TBWA\Helsinki demonstrated this by creating ads blindfolded, […]

Digitas UK creates sequel to high-octane animated film showcasing Honda’s return to success in Formula One

Digitas UK creates sequel to high-octane animated film showcasing Honda’s return to success in Formula One

Digitas UK has created a high-octane sequel to the acclaimed ‘Powered By Honda’ film released in April earlier this year, to promote Honda’s return to success in Formula One in the run up to the Japanese Grand Prix. The new animated film celebrates Honda’s endless race by showcasing some of the key moments from Mexico […]