Sportsbet.io, a rising star in the online betting industry, is capturing and recounting some of the extraordinary stories of the players, coaches, fans and officials, who have defied the odds to take to the world stage at the upcoming CONIFA Sportsbet.io European Football Cup 2019. Called “Defy The Odds” and developed by London based sports […]
A leading healthcare communications agency has teamed up with Heart UK to help raise awareness of cardiovascular disease in women. Havas Lynx Group, which employs 350 people across offices in Manchester and London, has created a unique ‘LuvDub’ radio commercial that is being used to highlight the fact that a large amount of the female […]
We Are Social has promoted Lisa Bain to the newly-created position of global Chief People Officer. The move comes as We Are Social announces a major boost to investment in talent globally with the creation of a new People & Culture (P&C) team, which will be headed up by Bain. Bain, previously the agency’s global human […]
Coca-Cola has always championed young people, and while being young is mostly perceived as being carefree – reality couldn’t be further away from the truth. The average person makes over 30,000 choices a day and when you’re young making life defining choices can be terrifying… and with thousands of results an online search delivers, it’s […]
In a crowded music festival setting, losing sight of friends is a common problem – but now there’s a solution. Spanish car manufacturer SEAT and experiential innovation agency Wildbytes, in collaboration with Google, have created an essential app for festival-goers. ‘SEAT Lost&Sound’ enables people to locate their friends using augmented reality. The app was unveiled […]
To celebrate the launch of Coca-Cola Energy, Coca-Cola Great Britain has launched a multi-million-pound fully integrated campaign that invites people to “Spread Your Positive Energy” and it kicked off with a flash mob in Piccadilly Circus and a takeover of the 02 over the bank holiday weekend. Taking place in front of the iconic Piccadilly […]
Brand design studio Without rebrands Savoir to re-establish its luxury credentials, focus on its core values of craft and comfort, and emphasise that good sleep is worth investing in. Savoir has been making the world’s finest beds since 1905, when it was set up to supply The Savoy Hotel in London. Each bed is custom-made in the […]
In 2019 there will be an all English final in both The Champions League (Spurs vs. Liverpool) and the Europa League (Arsenal vs. Chelsea). This is the first time in history that this has happened. The narrative of strength in diversity that is part of the UK teams’ story aligns perfectly with HSBC’s brand narrative […]
EDF Energy, one of the UK’s largest producer of low carbon electricity, is aiming to inspire an electric revolution to create a cleaner future with a new consumer campaign. ‘Generation Electric’ brings to life the concept of a growing movement of consumers whose relationship with energy is changing. The campaign signals a new brand position […]
Have you noticed that Stories in selfie mode are shown flipped and writing appears backwards? Well, Cristal and VMLY&R Peru have noticed that too, so they have developed CRISTALGRAM, a campaign designed to launch a special beer edition with a flipped label. So when you share your moments in today’s most popular platform, your stories […]