Thomas Bennett, Co-Founder and CEO of Stay One Degree, the world’s ﬁrst members’ club for luxury travel, said “We are pleased to announce the appointment of LONDON Advertising. It is the first time that Stay One Degree has engaged an external advertising agency to further build its brand, a decision for the start of a year […]
Marketing Agencies throughout the UK have come together to launch the “Save 2021 Sale” in a bid to revive the economy. More than 30 agencies have signed up to offer a 33% discount off their first three months work – the time it takes to prepare a new campaign. The initiative, pioneered by ad agency […]
Kylie will star in its new ROXi TV ad, launching across the UK this Friday on over 100 major UK TV channels.
Kylie will join the likes of Robbie Williams as a ROXi Curator sharing her personal playlists for the first time, exclusively on the ROXi Made-for-TV music entertainment experience.
UK music streaming innovator ROXi announces pop legend Kylie Minogue will star in the new ROXi TV Ad Campaign which debuts nationwide on over 100 UK TV channels later this week. ROXi’s TV ad campaign features Kylie singing ‘Magic’, a single from her just released, critically acclaimed chart-topping, album ‘Disco’. The TV ad, created by […]
LONDON Advertising has been appointed by UK music streaming innovator ROXi as its agency of record with the immediate task of creating a step-change in the brand’s communications ahead of a major marketing blitz in lockdown and in the run-up to Christmas. LONDON Advertising will support ROXi’s rapid international expansion as it prepares to roll […]
Speaking as a disrupter myself, having set up a new type of global agency that was the first to be 100% transparent on production costs with no mark-ups, I can see both where the big boys went wrong and where the challengers got it right. Eight years ago, Martin Sorrell wrote a piece on LinkedIn […]
Something is rotten in the state of advertising, an industry which I have loved since my first day working for the Saatchi brothers 30 years ago. The sad fact is that too many of the recommendations made by agencies are no longer made for the benefit of the client. That is not good for the […]
The Longest Stay, the world’s first curated digital furniture showroom, has appointed LONDON Advertising, in a non-competitive pitch, to support the brand’s expansion plans. LONDON will be working on the global roll-out of the innovative new platform that seeks to do for home furnishings what Net a Porter has done for buying luxury fashion online. The […]