Following a highly competitive four-way pitch process, TBWA\Dublin, The Disruption Company, has been appointed by Musgrave Group to handle Ireland’s largest retail account, SuperValu and Centra. Musgrave Group, the nation’s leading grocery retail and wholesale company, has enlisted TBWA\Dublin to handle all aspects of Supervalu and Centra’s advertising across Ireland, following a six-week pitch process. […]
Consumer Packaged Goods company Church & Dwight has appointed MSQ Partners as its lead creative agency, with the review run through Creativebrief. This is the first time in 18 years that Church & Dwight has reviewed its agency partner. The team will comprise of MSQ Partners agency The Gate London leading on creative and strategy, […]
Veloforte, the multi award-winning, 100% natural endurance nutrition brand, has appointed Fusion Media to handle their PR brief for the UK market. Fusion Media‘s PR brief focuses on engaging specialist, consumer and lifestyle media with the brand as they target the growing audience of cyclists and active sports in the UK. Founded in 2016, Veloforte […]
Rupa, one of India’s leading knitwear brand that produces innerwear, casual wear, thermal wear and sleep wear for men, women & kids, has picked Creativeland Asia as their creative partner. As part of the mandate, Creativeland will be responsible for creative communication strategy, planning and execution on 6 brands of Rupa – Frontline, Euro, Thermocot, […]
Canal & River Trust has appointed MSQ Partners as its lead communications agency to drive brand awareness and customer engagement activity after a competitive process run through Creativebrief. The Gate and Stack, MSQ Partner’s two lead communications agencies, will work in partnership on the assignment. The Gate will lead on brand awareness including creative, media […]
South African Tourism has appointed Ginger Juice as its UK social media agency for the next three years following a competitive tender process. The award-winning social media agency, which specialises in B2C marketing services to travel, tourism and hospitality brands, will provide strategic social media and digital support to raise awareness of South Africa in […]
Leading PR and content agency, The Lucre Group, has announced its latest account; The Cake Crew. The company is the UK’s largest independent manufacturer of private label cupcakes and is known for producing and supplying own-label cakes to major multiple retailers and discounters. The Lucre Group is supporting the business on the launch of its […]
Unilever, one of the world’s leading suppliers of Food, Home Care, Personal Care and Refreshment products, has appointed independent digital agency, AnalogFolk as digital Agency of Record for the Food brand portfolio in the UK. AnalogFolk will look after brands including Marmite, Knorr, Pot Noodle, Hellmann’s, Colman’s, Bovril and Maille delivering against digital ambitions at […]
Expedia, one of the world’s largest full-service travel sites, has awarded Saatchi & Saatchi their global creative account after consolidating all worldwide comms into the network. Jointly managed through Saatchi & Saatchi’s headquarters in London and Saatchi & Saatchi’s Team One office in Los Angeles, the agency will now create all brand advertising campaigns inclusive […]
Pizza Hut has brought on board Ventureland Asia to enhance its performance and online marketing strategy in the Indian market, with a digital first approach. The agency will collaborate with Baaash, the digital communication and content division company of the Creativeland Asia Group. Ventureland Asia, through the application of its capabilities, finance, technology and comprehensive […]