Sky Vegas, the online casino, has appointed krow to handle its advertising account. krow won the business following a competitive pitch process that also involved BJL, Fallon, and iris. The previous incumbent was mcgarrybowen. The agency’s first task is to create a campaign, breaking in February, to bring the Sky Vegas brand to life and […]
swim! has appointed Mercieca as its integrated creative agency following a competitive pitch. Founded by ex-Olympic and Commonwealth Games swimmers Steve Parry and Adrian Turner, swim! tasked the Camden based agency to create a brand identity for child only swimming centres across the UK. A new destination where kids can be taught to swim using […]
Arena Media has been awarded the account for Ella’s Kitchen, the leading baby and toddler food brand. The win will see Arena Media handle all media planning and buying for Ella’s Kitchen, with a focus on digital, specifically on mobile and social media. The client awarded the agency its business without a competitive pitch. The […]
BBD Perfect Storm has been appointed by the Greater London Authority to create a campaign to let Londoners know what is being done to help tackle London’s housing crisis. Using the brand message ‘Building a London for Everyone’ to create an on-going conversation, the campaign focuses on real Londoners and brings their stories to the […]
IKEA UK & Ireland has consolidated its CRM and digital agency account into Omnicom. The appointment was made following a competitive pitch. Proximity London will lead the account, with support from content marketing specialist, Redwood and AMV BBDO’s social arm, XLab. By appointing a group that can bring together one single client-facing team of specialists, […]
Digital life insurance company Beagle Street (part of the BGL Group Limited), has appointed global media agency The Specialist Works (TSW) to handle its TV media planning and buying account worth over £12 million. Starting with immediate effect, TSW has been tasked with delivering a comprehensive media strategy to drive customer acquisition and drive exponential […]
Infinity Nation, the online retail growth consultancy, has been appointed by furniture specialist Herman Miller, condiment and preserve retailer Tracklements, and online stationer, Boxclever Press, to help grow their businesses online. The agency, which has a proven track record of growing retail business, will advise on online strategy, SEO performance and PPC for the brands. […]
William Grant & Sons has extended the global remit of creative agency Space to include its Monkey Shoulder and Drambuie brands. London-based agency, Space, which already works with William Grant & Sons on its Glenfiddich brand, the World’s Most Awarded Single Malt Scotch Whisky, has been handed creative duties on Monkey Shoulder, its iconic blended […]
Household brand Vax has appointed full-service, integrated advertising and marketing agency, bigdog, as its lead creative agency, following a competitive two-way pitch. It is the first agency appointment made by Vax Marketing Director Jon Collings, since he joined the brand in September 2017. The contract will see the team at bigdog, led by Associate Director […]
Award winning integrated agency Mercieca, has been appointed to manage all of the PR for sports bra band, Shock Absorber. The agency’s first task will be oversee the launch of Shock Absorber’s first Activewear collection from November. Mercieca Director Gemma Oakes says: “We’re really excited to be working with Shock Absorber as many of us are […]