Space invites Liverpool to create the world’s most playful ad as part of a city takeover by Monkey Shoulder

Space invites Liverpool to create the world’s most playful ad as part of a city takeover by Monkey Shoulder

Over the Easter weekend drinkers in Liverpool had the chance to grab hundreds of paint-bombs and co-create a colourful ad on a 16-foot billboard as part of a ‘City Blitz’ campaign by Monkey Shoulder. Dubbed the world’s most playful advert, the execution took place on the 19th and 20th of April in Liverpool city centre and showcased […]

Wickes rolls out first ever DOOH and roadblock campaign to reach Easter weekend DIY’ers

Wickes rolls out first ever DOOH and roadblock campaign to reach Easter weekend DIY’ers

Wickes, the home improvement retailer, has launched its first ever digital out of home and radio roadblock campaign to capture the attention of consumers during the busiest period of the year for DIY. Devised by out-of-home (OOH) and location marketing specialist Posterscope, working with Carat, the highly targeted campaign kicks off with a digital out […]

The Guardian launches new campaign creative to promote Today in Focus podcast

The Guardian launches new campaign creative to promote Today in Focus podcast

The Guardian, in partnership with in-house creative agency OLIVER, has launched new advertising creatives to support daily news podcast, Today in Focus. Appearing on London Underground tube panels from April 8 and running for two weeks, the bespoke design was specially created with podcasting listening and commuting in mind. The adverts feature transcripts of audio […]

BETC and French giant retail leader E. Leclerc present a new positioning through a multiformat campaign

BETC and French giant retail leader E. Leclerc present a new positioning through a multiformat campaign

Since its foundation E. Leclerc has aimed at offering a better quality of life for all French people, through their shopping habits. As part of this they have since a long time moved beyond the initial food offering and can today boast the market’s most competitive prices on anything from petrol, para pharmacy and glasses […]

23red joins Eden Project and The National Lottery Community Fund to bring people together for The Big Lunch

23red joins Eden Project and The National Lottery Community Fund to bring people together for The Big Lunch

23red, Eden Project and The National Lottery Community Fund have launched the first in a series of pop-up events aimed at generating awareness and participation in The Big Lunch. On the first weekend in June each year, more that 6 million people take part in The Big Lunch, an initiative that brings people together to […]

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